Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bill's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bill's performance in the United Kingdom and how they change over time
See what factors influence Bill's performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Bill's' competitors in the United Kingdom
An analysis of Bill's' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference within the Cafe & Restaurants industry.
Bill's market performance is leading with a percentile of 99. This means Bill's captures a significant share of foot traffic compared to its competitors like Starbucks, Rosa's Thai, Zizzi, Pizza Hut, Harvester and Bella Italia.
Customer satisfaction shows brand perception, impacting loyalty and growth through positive experiences.
Bill's demonstrates strong customer satisfaction with an overall CSAT of 92%, a 1.1 percentage point increase year-over-year. England and Wales show high CSAT scores, with Wales experiencing significant growth. Customer satisfaction saw an increase from April to June 2025.
Average check reflects spending per customer, impacting revenue. Monitoring trends informs pricing and menu strategies.
Bill's overall average check is 25 GBP, which decreased by 5.5% year-over-year. Wales has a higher average check (29.5 GBP) compared to England (24.9 GBP). The average check increased between April and June 2025.
Outlet count indicates brand reach, influencing accessibility and market presence across different regions.
Bill's has a significant presence in England with 48 outlets, while Wales has 2 outlets. This shows a concentration of Bill's locations in England compared to Wales.
Competitor analysis identifies key players, guiding strategies to differentiate and gain market share effectively.
Bill's customers also frequent McDonald's (4.20%), JD Wetherspoon (3.12%), Nando's (1.91%), Dishoom (1.91%) and Pizza Express (1.62%). This indicates potential areas for Bill's to differentiate and capture more customer visits.
Traffic workload insights optimize staffing and resource allocation during peak and off-peak hours.
Bill's experiences peak traffic workload between 11 AM and 1 PM, with the highest workload around 12 PM (57.23%). Traffic is minimal during early morning hours. Staffing should be optimized to match peak hours.
Consumer segments help tailor marketing strategies, targeting specific demographics based on their preferences.
Women (127 index) are over-represented in Bill's customer base. Men are under-represented(82 index). Gen Z (148 index) shows a very high affinity, while Gen Y (101 index) is near average and Gen X (91 index) is under-represented.