Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Paleta Bar is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Paleta Bar performance in the United States and how they change over time
See what factors influence The Paleta Bar performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of The Paleta Bar' competitors in the United States
An analysis of The Paleta Bar' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference.
The Paleta Bar's market performance is leading at the 99th percentile. This indicates a strong market presence and high customer preference relative to its peers like Tacos El Tio, Copper River Grill, OCC Road House & Museum, Maharaja Cuisine of India, Vasco's Peri Peri, and La Roca Restaurant, all positioned at the 99th percentile.
CSAT shows customer loyalty. Monitoring CSAT helps to understand customer experience and identify areas for service improvements.
Overall customer satisfaction for The Paleta Bar is 82%, a decrease of 10.3 percentage points year-over-year. Texas shows high satisfaction at 95%, while Nevada and New Mexico show significantly lower satisfaction levels, suggesting a need for targeted improvements in those states.
Outlet count indicates brand reach. A broad network boosts visibility and market penetration, driving revenue growth.
The Paleta Bar has 30 outlets in the United States, with New Mexico having the most (14), followed by Texas (6) and Arizona (4). This distribution highlights key markets for the brand, while also indicating potential expansion opportunities in other states.
Competitor analysis identifies key rivals. This insights into competitive landscape helps refine strategy and gain market share.
The Paleta Bar's customers also frequent McDonald's (10.71%), Chick-fil-A, Starbucks, Texas Roadhouse and Cracker Barrel Old Country Store (6.25% each), identifying them as key competitors. This cross-visitation data helps inform competitive strategies and marketing efforts.
Traffic workload reveals peak hours. This helps optimize staffing, manage inventory, and enhance customer experience.
Traffic at The Paleta Bar is highest between 2 PM and 7 PM, peaking around 6 PM. Traffic is minimal before 10 AM and after 9 PM. This suggests a need for increased staffing and resource allocation during peak afternoon and evening hours.
Consumer segments inform targeted ads. Understanding demographics enables personalized marketing and tailored product offerings.
Women (Affinity Index 128) and Gen Y (Affinity Index 125) show high affinity towards The Paleta Bar. Men (Affinity Index 76), Gen X (Affinity Index 77), and Gen Z (Affinity Index 51) are under-indexed, suggesting opportunities to tailor strategies to better engage these segments.