Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tchibo im Supermarkt is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tchibo im Supermarkt performance in the Germany and how they change over time
See what factors influence Tchibo im Supermarkt performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Tchibo im Supermarkt' competitors in the Germany
An analysis of Tchibo im Supermarkt' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tchibo im Supermarkt holds a leading market performance percentile of 99 in Germany's Cafe & Restaurants industry. This leading position indicates strong customer preference compared to peers like Hofbräu, BackWerk, ROSI'S Autohof, Giorgia Trattoria, Ahoi Steffen Henssler, and Kin Za - Georgisches Restaurant Bistro & Street Kitchen Georgian Restaurant which share same 99 percentile.
Customer satisfaction (CSAT) reflects customer contentment, influencing loyalty and brand reputation, which impacts long-term business success.
Tchibo im Supermarkt's overall CSAT is 81%, a 3.5pp increase year-over-year. North Rhine-Westphalia shows the highest CSAT at 88% with an 8.6pp increase. Saxony, Schleswig-Holstein and Lower Saxony showed decrease in CSAT with -4.3pp, -3.8pp, and -1.9pp respectively.
Average check reveals spending habits, vital for pricing strategies and revenue optimization, influencing overall profitability and financial health.
Tchibo im Supermarkt's overall average check is 15.8 EUR, a 30.9% increase year-over-year. Lower Saxony has the highest average check at 26.3 EUR, while Schleswig-Holstein has the lowest at 15 EUR. This shows variations in customer spending across different states.
Outlet count reflects brand presence, driving market reach and accessibility, crucial for market share and revenue generation.
Tchibo im Supermarkt has a substantial presence in Germany, led by North Rhine-Westphalia with 1.4K outlets. Bavaria follows with 1.2K outlets, while other states have fewer outlets. This indicates geographic concentration of the brand's retail network.
Competitor analysis identifies key rivals, informing strategies to differentiate and capture market share, vital for sustaining competitive edge.
Tchibo im Supermarkt's top competitors, based on cross-visitation, are McDonald's (13.84%), Burger King (4.48%), L'Osteria (2.34%), Junge Die Bäckerei. (1.95%), and Starbucks (1.75%). This indicates significant overlap in customer base with fast-food and bakery chains.
Traffic workload reveals peak hours, guiding staffing and marketing for optimal customer experience and resource allocation.
Tchibo im Supermarkt experiences peak traffic between 7 AM and 8 PM, with the highest workload around 12 PM - 4 PM, then the workload decreases till 21 and drops significally. Minimal traffic occurs between midnight and 6 AM. This informs staffing and operational adjustments.
Consumer segmentation tailors marketing, boosting relevance and ROI by matching offers to distinct needs and preferences.
Women (affinity index 125) are overrepresented among Tchibo im Supermarkt consumers. Men are underrepresented(affinity index 86). Gen X and Gen Y are slightly underrepresented at 87, while Gen Z shows a lower affinity (66), suggesting strategic positioning.