Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
TANK is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence TANK performance in the New Zealand and how they change over time
See what factors influence TANK performance in the New Zealand and how they change over time
Available by subscription
Available by subscription
An analysis of TANK' competitors in the New Zealand
An analysis of TANK' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand strength via foot traffic share, revealing competitive standing and customer preference in the industry.
TANK, with a Market Performance of 99, is a leading brand. This high percentile signifies a strong market presence and customer preference. Its performance peers include Timmur Nepalese & Indian Cuisine, Coffee Culture, Valentine's, Dumpling House, Majestic Cafe, and 25 Degrees Burger Bar.
Customer satisfaction (CSAT) is vital for loyalty, advocacy, and spotting improvement areas, impacting long-term success.
TANK's overall CSAT is 69%, up 10.4pp year-over-year, indicating improved customer sentiment. Waikato shows the highest satisfaction at 87%, though down -2.8pp. Auckland surged to 73% (+21.9pp), while Canterbury (59%, -16.5pp) and Wellington (38%, -18.1pp) declined.
Average check (Avg Check) reveals spending habits, influencing revenue strategies, menu design, and profitability efforts.
TANK's overall Avg Check is 19.3 NZD, up 8.2% year-over-year, suggesting higher customer spending. Canterbury leads at 19.4 NZD, while Auckland is at 19 NZD. Dynamic data shows fluctuations, peaking at 21.90 NZD in June 2025.
Outlet count shows brand reach, guiding expansion strategies, resource allocation, and market penetration plans.
TANK has 41 outlets in Auckland, reflecting its strongest market presence. Wellington and Canterbury each have 9 outlets. Bay of Plenty and Waikato both have 8, while other regions have fewer, indicating varied market penetration across New Zealand.
Competitor analysis spots rivals and their influence, aiding differentiation, market positioning, and competitive strategies.
McDonald's is TANK's top competitor with 18.06% cross-visitation. KFC (9.72%), Subway (6.94%), Burger King (6.94%), and Domino's Pizza (5.56%) also show significant customer overlap. This highlights the competitive landscape and shared customer base.
Traffic workload reveals peak hours, enabling staffing, marketing, and operational optimization for better service.
TANK experiences peak traffic between 11 AM and 2 PM, with the highest workload at 12 PM (61.69) and 1 PM (60.87). Traffic starts increasing at 4 AM, with a notable surge from 8 AM. Traffic decreases after 4 PM and is minimal during late-night hours.
Consumer segmentation tailors strategies by understanding demographics (gender, generation) to improve engagement and relevance.
TANK's customer base has a high affinity for women (index 110), suggesting they are overrepresented compared to the average consumer. Men are slightly underrepresented (index 92). Gen Z is highly overrepresented (index 170), while Gen X (index 98) and Gen Y (index 98) are slightly underrepresented.