Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Taco Bell is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Taco Bell performance in the Portugal and how they change over time
See what factors influence Taco Bell performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of Taco Bell' competitors in the Portugal
An analysis of Taco Bell' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell in Portugal holds a leading market position with a 99th percentile ranking. This places it among the top brands, indicating strong customer preference. Performance peers like KFC, Han Table Barbecue, Poke House, McDonald's, Uma and Burger King are also at 99 percentile.
Customer satisfaction (CSAT) reflects brand perception, influencing loyalty and growth. High CSAT indicates positive customer experiences and brand affinity.
Taco Bell's overall customer satisfaction in Portugal is high at 88%, with a significant increase of 17.3 percentage points year-over-year. Lisbon shows 90%, Porto 87%, and Faro 81%. Overall, customer satisfaction is improving across all locations.
Average check reveals customer spending habits, vital for revenue strategies. Monitoring it helps optimize pricing and promotions for higher profitability.
The average check for Taco Bell in Portugal is 8.9 EUR, which decreased by 26.3% year-over-year. Faro has the highest average check at 10.5 EUR, while Lisbon and Coimbra are lower at 8.8 EUR. Monitor the reason for decrease in average check.
Outlet count signifies brand reach. More outlets often mean higher sales and visibility, reflecting successful expansion and customer access.
Taco Bell has the highest number of outlets in Porto and Lisbon (7 each) in Portugal. Faro has 3 outlets, Braga and Setúbal have 2 each, while Coimbra and Aveiro have 1 each. This shows a concentration of stores in key urban areas.
Competitor analysis reveals market dynamics. Tracking cross-visitation highlights direct rivals and helps refine competitive strategies for market share.
McDonald's is Taco Bell's top competitor in Portugal, with a cross-visitation rate of 10.48%. Other significant competitors include Burger King (5.95%), KFC (5.38%), Poke House (3.40%), and Starbucks (2.55%).
Traffic workload by hour shows peak times. Understanding these patterns helps optimize staffing and resource allocation for better service and efficiency.
Taco Bell in Portugal experiences peak traffic between 10 AM and 10 PM, with the highest workload between 1 PM and 6 PM. Traffic is minimal during early morning hours, from midnight to 9 AM. Plan staffing accordingly.
Consumer segments reveal target audience traits. Gender and generational data enable tailored campaigns, improving engagement and brand relevance for higher ROI.
Taco Bell's customer base in Portugal shows a higher affinity towards women (111% affinity index) compared to men (92% affinity index). Gen Z exhibits the strongest affinity (204%), followed by Gen Y (122%), while Gen X is under-indexed (51%).