Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the Portugal and how they change over time
See what factors influence Starbucks performance in the Portugal and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the Portugal
An analysis of Starbucks' competitors in the Portugal
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Portugal holds a leading market position with a percentile of 99, placing it in the top 1%. This indicates a strong competitive advantage and high customer preference. Performance peers like Breakfast Lovers Misericórdia, Capricciosa, Scartezini Rodizio de Pizza, A Padaria Portuguesa, Pizza Hut and Bread 4 You share a similar position.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. Tracking CSAT helps identify areas for service improvement.
Starbucks' overall customer satisfaction in Portugal is 63%, a decrease of 5.7 percentage points year-over-year. Porto shows the highest CSAT at 69%, while Setúbal has the lowest at 45%. The trend indicates a slight increase in CSAT from April to May 2025, followed by a decrease in June 2025.
Average check reflects customer spending habits and pricing strategy effectiveness, revealing revenue-generating potential per transaction.
The average check for Starbucks in Portugal is 7.9 EUR, a 14.2% increase year-over-year. Faro has the highest average check at 11.6 EUR. The trend shows a peak in average check in May 2025, followed by a decrease in June 2025.
Outlet count indicates brand reach and market presence, directly influencing accessibility and potential customer base within a region.
Starbucks has the highest number of outlets in Lisbon (15), followed by Porto (9). Faro has 3 outlets, Setúbal has 2, and Braga has 1. This distribution reflects Starbucks' strategic focus on major urban areas in Portugal.
Understanding competitor visitation patterns allows strategic positioning and targeted marketing to capture overlapping customer segments.
McDonald's is the most cross-visited brand by Starbucks customers in Portugal (18.59%), followed by Pastéis de Belém (7.54%) and Burger King (6.28%). A Padaria Portuguesa and Manteigaria share the same rate (4.02%), indicating shared customer preferences.
Traffic workload analysis reveals peak hours, informing staffing and resource allocation for optimal customer service and operational efficiency.
Starbucks' traffic workload in Portugal peaks between 10 AM and 6 PM, with the highest traffic around 4 PM (61.25). The workload is minimal during early morning hours (0-4 AM), suggesting operational adjustments based on hourly demand.
Analyzing consumer segments helps tailor marketing strategies, ensuring messaging and offerings resonate with key demographics to maximize engagement.
Women show a higher affinity (105%) for Starbucks compared to men (97%). Gen Z exhibits the highest affinity (143%), followed by Gen Y (109%). Gen X is under-indexed (86%), indicating less engagement relative to the average consumer.