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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Taco Bell is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Taco Bell performance in the Costa Rica and how they change over time
See what factors influence Taco Bell performance in the Costa Rica and how they change over time
Available by subscription
Available by subscription
An analysis of Taco Bell' competitors in the Costa Rica
An analysis of Taco Bell' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength, indicating customer preference and competitive edge within the cafe & restaurant industry.
Taco Bell holds a leading market position in Costa Rica, ranking in the top 1% within the Cafe & Restaurants industry. This shows a strong market presence relative to competitors like Pops, Cheesus • Escazú, and others.
Customer satisfaction is crucial for loyalty, reflecting service quality and directly influencing brand reputation and revenue growth.
Taco Bell's overall customer satisfaction in Costa Rica is 48%, a decrease of 16.7 percentage points year-over-year. Satisfaction varies by province, with San Jose at 58%, Heredia at 44%, and Alajuela at 17%. This signals areas needing improvement.
Average check reflects spending per customer, indicating pricing strategy effectiveness and customer value perception.
Taco Bell's average check in Costa Rica is 6000 CRC, a 3% increase year-over-year. San Jose Province has an average check of 6400 CRC, while Alajuela Province reports 5900 CRC. This indicates stable revenue per transaction.
Outlet count signifies market reach, indicating brand accessibility and potential for customer acquisition.
Taco Bell has a total of 38 outlets in Costa Rica. San Jose Province leads with 20 outlets, followed by Heredia and Alajuela with 5 each. This shows a concentrated presence in key regions.
Competitor analysis helps identify key players and cross-visitation patterns, crucial for strategic positioning.
McDonald's is the top competitor with a 23.03% cross-visitation rate from Taco Bell customers. Subway (11.52%), KFC (10.30%), Pizza Hut (9.09%), and Burger King (7.88%) also attract Taco Bell customers. This highlights the competitive landscape.
Traffic workload analysis optimizes staffing and resource allocation by revealing peak operational hours.
Taco Bell experiences peak traffic between 12:00 PM and 8:00 PM, with workload peaking around 7:00 PM at 58.87%. Traffic is minimal between midnight and 9:00 AM. This helps in operational planning and resource optimization.
Understanding consumer demographics tailors marketing, enhancing relevance and engagement through customized approaches.
Taco Bell's customer base shows a higher affinity index among men (134%) compared to women (46%). Gen Y (137%) exhibits a stronger affinity than Gen X (82%). This suggests targeted marketing strategies should focus on these demographics.