Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Surtidora de Aves is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Surtidora de Aves performance in the Colombia and how they change over time
See what factors influence Surtidora de Aves performance in the Colombia and how they change over time
Available by subscription
Available by subscription
An analysis of Surtidora de Aves' competitors in the Colombia
An analysis of Surtidora de Aves' competitors in the Colombia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
Surtidora de Aves holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market standing relative to competitors such as Via del cuore, elbarrio Restaurante, Aeropuerto Santa Marta Café, Love Restaurant, Gran Parrilla, and T BONE which also occupy a leading market position.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation. Higher CSAT generally correlates with better business outcomes.
Surtidora de Aves has an overall CSAT of 65%, a decrease of 1.8 percentage points year-over-year. The 'RAP (Especial) Central' region shows a CSAT of 67% with a decrease of 1.4 percentage points. This indicates a need to investigate and address factors impacting customer satisfaction to prevent further decline.
Average check (transaction value) is crucial for revenue insights. Monitoring its trends helps optimize pricing and promotional strategies for profit.
The overall average check for Surtidora de Aves is 29.5K COP, a decrease of 0.6% year-over-year. 'RAP (Especial) Central' shows an average check of 29.8K COP with no growth. Analysis on the drivers of the average check will help to improve profitability.
Number of outlets indicates brand reach and expansion. Tracking outlet distribution informs strategic decisions about market penetration.
Surtidora de Aves has 403 outlets. 'RAP (Especial) Central' contains 399 outlets. RAP Llanos, RAP Eje Cafetero, RAP del Agua y la Montaña, RAP Gran Santander each have 1 outlet. This shows geographical distribution of outlets and growth opportunities.
Competitor analysis reveals market dynamics. Monitoring competitors' cross-visitation helps to refine marketing and retain customers.
Top competitors for Surtidora de Aves based on cross-visitation are Crepes & Waffles (8.70%), Hornitos (7.25%), Little Caesars Pizza (4.35%), KFC (3.62%), and McDonald's (3.62%). This data is useful for customer retention strategies.
Traffic workload analysis shows peak hours. Understanding traffic patterns allows for better resource allocation and staffing optimization.
The peak traffic workload for Surtidora de Aves occurs between 11 AM and 8 PM, reaching its highest point at 6 PM (50.32%) and 7 PM (50.56%). This shows when the cafe is most active.
Understanding consumer segments enables tailored marketing. Analyzing gender and generation mix helps craft targeted campaigns and positioning strategies.
Consumer segment analysis for Surtidora de Aves reveals that Women exhibit 75 affinity index. Men have an affinity index of 117. Gen Y exhibits 162 affinity index.