Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Subway performance in the India and how they change over time
See what factors influence Subway performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the India
An analysis of Subway' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway in India has a Market Performance percentile of 99, indicating a leading position in the Cafe & Restaurants industry. This means Subway captures a significantly higher share of customer traffic compared to most competitors. Performance peers include Copper Kitchen, Kake Di Hatti, Nothing Before Coffee, Sagar Ratna, Kailash Parbat, and Al Taza, which share the same or adjacent percentile range.
Customer Satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. Tracking CSAT helps identify strengths and areas for improvement.
Subway's overall CSAT in India is 67%, up 11.5 percentage points year-over-year. Goa shows the highest CSAT at 87% with a 40.7pp increase, while Chhattisgarh has the lowest at 73% with a -19.5pp decrease. Recent CSAT scores from April to June 2025 varied from approximately 64.63% to 68.95%.
Average Check reflects spending per visit, crucial for revenue analysis. Monitoring trends identifies pricing opportunities and customer spending habits.
The overall average check for Subway in India is 506.5 INR, a 2% decrease year-over-year. Tamil Nadu has the highest average check at 663.2 INR. April to June 2025 average check values fluctuated from approximately 486.95 to 527.63 INR.
Outlet count indicates market reach and expansion. Tracking growth helps assess brand penetration and identify geographic opportunities.
Subway has the largest number of outlets in Maharashtra (163), followed by Punjab (126) and Karnataka (98). West Bengal has only 32 outlets, signaling a potential area for expansion.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies and market positioning.
McDonald's (8.99%), KFC (6.87%), Domino's Pizza (6.08%), Haldiram's (3.96%), and Burger King (3.46%) are the top competitors whose customers also visit Subway. This indicates potential overlaps in customer base and competitive landscape.
Traffic Workload reveals peak hours, informing staffing and marketing. Analyzing hourly patterns optimizes resource allocation and enhances customer experience.
Subway experiences peak traffic between 11 AM and 10 PM in India, with the highest workload observed between 6 PM and 8 PM. The lowest traffic occurs between 1 AM and 6 AM, indicating nighttime operational efficiency opportunities.
Consumer segments by gender and generation reveal key demographics. Understanding affinity informs targeted marketing and tailored product offerings.
Women (92) and Men (102) show affinity towards the brand. Gen X (106), Gen Y (101), and Gen Z (99) also demonstrate interest. This data helps tailor marketing strategies.