Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Subway performance in the France and how they change over time
See what factors influence Subway performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the France
An analysis of Subway' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Subway in France is in the top 1% (leading position). This indicates a strong market presence and high customer preference compared to competitors like Italian Trattoria, Amorino Gelato, Del Arte, Volfoni, Pitaya Thaï Street Food and PAUL.
Customer satisfaction (CSAT) is crucial for loyalty, retention and positive word-of-mouth, directly impacting long-term revenue and brand reputation.
Subway's overall customer satisfaction in France is 69%, with a slight decrease of 0.6 percentage points year-over-year. This indicates moderate customer contentment. The CSAT in Metropolitan France also shows 69% and a decrease of 0.6 percentage points.
Average check reveals customer spending habits and pricing effectiveness, influencing profitability and revenue optimization strategies.
The average check for Subway in France is 15.3 EUR, showing a 4.9% increase year-over-year. This suggests customers are spending slightly more per visit, indicating potential menu or pricing strategy effectiveness.
Outlet count indicates brand reach and market penetration, influencing accessibility, brand visibility, and revenue potential across regions.
Subway has 347 outlets in Metropolitan France. This represents total reach in the region, reflecting brand presence and customer accessibility.
Competitor analysis informs strategic positioning by identifying key rivals and customer preferences, aiding in differentiation and market share growth.
The top competitors for Subway in France, based on cross-visitation, are McDonald's (15.92%), Burger King (7.08%), KFC (5.53%), Quick (3.04%), and Buffalo Grill (2.65%). These brands are frequently visited by Subway's customers.
Traffic workload by hour reveals peak operational periods, enabling resource allocation, staffing optimization, and customer experience management.
Subway in France experiences peak traffic between 11:00 and 21:00, with the highest workload around 12:00-13:00. This data suggests the need for increased staffing and efficient operations during these hours.
Analyzing consumer segments informs targeted marketing by revealing demographic affinity, enabling personalized messaging and optimized campaign strategies.
Women are slightly over-represented compared to men. Gen Y and Gen Z show significantly higher affinity, while Gen X is under-indexed. This suggests Subway appeals more to younger generations, and marketing should target these demographics.