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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
PAUL is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence PAUL performance in the France and how they change over time
See what factors influence PAUL performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of PAUL' competitors in the France
An analysis of PAUL' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PAUL's Market Performance in France's Cafe & Restaurants industry is at the 99th percentile, indicating a leading position. This high percentile means PAUL captures a significantly larger share of customer traffic compared to most competitors like Sushi Shop, Volfoni, and Amorino Gelato.
Customer satisfaction (CSAT) reflects brand perception and loyalty. Tracking CSAT helps improve service quality and retain customers, boosting long-term profitability.
PAUL's overall CSAT is 68%, with a 9.7 percentage point increase year-over-year. This positive change suggests improved customer experiences, driven by the quality of service at Metropolitan France locations. The CSAT dynamic data shows fluctuations, peaking in May 2025.
Average check measures how much customers spend per transaction. Tracking it helps in revenue optimization, menu adjustments, and promotional strategy effectiveness.
PAUL's average check is 12.8 EUR, showing an 8.3% increase year-over-year. The stable average check in Metropolitan France indicates consistent spending habits. Dynamic data reveals a peak in May 2025, suggesting successful promotional activities or seasonal demand.
Outlet count indicates brand reach and market presence. Tracking it reveals expansion strategy effectiveness and potential saturation points in different regions.
PAUL has 290 outlets in Metropolitan France. The stable number of outlets suggests a consolidation phase within the region, potentially focusing on optimizing performance rather than expansion during the reporting period.
Analyzing competitors reveals market dynamics and opportunities. Identifying top competitors helps refine strategies and strengthen competitive advantages to gain market share.
PAUL's top competitors based on customer cross-visitation include McDonald's (11.70%), Burger King (4.93%), and KFC (2.69%). This indicates that customers who visit PAUL also frequent fast-food chains, suggesting a potential overlap in target audiences.
Traffic workload distribution reveals peak hours and operational demands. Analyzing this helps optimize staffing, resource allocation, and promotional timings for higher efficiency.
PAUL experiences peak traffic between 08:00 and 17:00, with the highest workload around 12:00. Night traffic is minimal. This data suggests staffing and marketing efforts should be concentrated during peak hours to maximize sales.
Consumer segment analysis enables targeted marketing and product development. Understanding customer demographics and behaviors allows for tailored campaigns and improved engagement.
PAUL's customer base shows a high affinity index for Women (98) compared to Men (102). Among generations, Gen X is overrepresented (108), while Gen Y (92) and Gen Z (88) are underrepresented. This informs targeted marketing.