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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Subway performance in the Spain and how they change over time
See what factors influence Subway performance in the Spain and how they change over time
Available by subscription
Available by subscription
An analysis of Subway' competitors in the Spain
An analysis of Subway' competitors in the Spain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength, indicating brand's share of foot traffic and customer preference in the Cafe & Restaurants industry.
Subway in Spain holds a leading market performance at the 99th percentile. This top 1% position indicates a strong market presence and high customer preference compared to competitors like Abades, Dani García, AMAZONIA ACAI, La Boca Te Lía, NAP, and Los Manueles, which are also in the top percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. Monitoring CSAT is crucial for identifying areas for improvement.
Subway's overall customer satisfaction in Spain is 80%, a decrease of 4.8 percentage points year-over-year. Satisfaction varies by region: Community of Madrid (84%), Andalusia (82%), Catalonia (77%), Canary Islands (72%), and Valencian Community (56%). There is a negative trend in Community of Madrid and Valencian Community.
Average check is a key revenue indicator, showing how much customers spend per visit, impacting overall profitability and sales strategies.
Subway's average check in Spain is 12.9 EUR, a 3.5% increase year-over-year. The highest average check is in Andalusia (19.4 EUR), with Valencian Community at 15 EUR, Balearic Islands at 14.4 EUR, Community of Madrid at 12.6 EUR, and Catalonia at 12.1 EUR.
Outlet count indicates market reach and brand accessibility, crucial for capturing market share and serving a broad customer base.
Subway has varying outlet distribution across Spain: Catalonia (14), Community of Madrid (12), Valencian Community (7), Canary Islands (5), Andalusia (4), Balearic Islands (3), and Navarre, Region of Murcia, Asturias, and Autonomous Community of the Basque Country with 1 each.
Identifying top competitors helps in benchmarking performance, understanding competitive strategies, and improving market positioning and differentiation.
Subway's top competitors in Spain, based on cross-visitation, are Burger King (7.27%), KFC (5.45%), McDonald's (5.45%), Popeyes Famous Louisiana Chicken (3.38%), and VIPS (3.38%). These brands are frequently visited by Subway customers.
Understanding traffic workload by hour helps optimize staffing, manage inventory, and enhance customer experience during peak and off-peak times.
Subway's traffic workload in Spain varies throughout the day, peaking between 12:00 PM and 8:00 PM, with the highest traffic around 2:00 PM. Traffic is lowest during the early morning hours (1:00 AM to 6:00 AM).
Analyzing consumer segments helps target specific demographics with tailored marketing, improving engagement and optimizing resource allocation for higher ROI.
Subway's customer base in Spain shows a strong affinity towards women, with an affinity index of 90, while men show a higher affinity index of 108. Among generations, Gen Z shows the highest affinity (159), followed by Gen Y (125) and Gen X (50).