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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbird is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbird performance in the United States and how they change over time
See what factors influence Starbird performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Starbird' competitors in the United States
An analysis of Starbird' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals Starbird's competitive strength and customer preference in the Cafe & Restaurants industry.
Starbird's market performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry. This signifies strong customer preference and competitive strength compared to peers like El Coco Pirata, El Tayta Peruvian, Longboards Oceanfront Grille, Chit Chat Diner, Elephant & Castle, and Toscana Italian Kitchen, who are also within the top 1%.
Customer satisfaction (CSAT) shows brand loyalty and service quality. High CSAT often correlates with repeat business and positive recommendations.
Starbird's overall CSAT is 78%, reflecting good customer satisfaction. This is up by 0.9 percentage points year-over-year. In California, CSAT is also 78%, with a growth of 0.9 percentage points. CSAT fluctuated between 73.94% and 80.56% during the reported months.
Average check reflects customer spending per visit. Tracking changes helps understand pricing strategy and customer purchasing behavior.
Starbird's overall average check is $19.90, indicating the typical amount spent per customer. This represents a decrease of 0.8% year-over-year. The average check in California is $19.90. Average check fluctuated between $17.74 and $22.54 during the reported months.
The number of outlets indicates brand reach and market presence. Growth in outlets can signal expansion and increased accessibility.
Starbird has 18 outlets in California, reflecting its physical presence and reach within the state. This indicates a focused market strategy within California during the reported period.
Identifying top competitors based on cross-visitation reveals direct rivals and shared customer base within the Cafe & Restaurants industry.
Starbird's top competitors based on customer cross-visitation are Starbucks (10.94%), McDonald's (10.16%), In-N-Out Burger (9.38%), Panda Express (7.03%), and Jack in the Box (5.47%). This indicates that customers who visit Starbird also frequently visit these fast-food and cafe chains.
Traffic workload distribution reveals peak hours, helping optimize staffing and resource allocation to meet customer demand effectively.
Starbird's peak traffic hours are between 10 AM and 8 PM, with the highest workload around 12 PM and 1 PM (approximately 70%). Traffic is significantly lower during early morning and late-night hours. Businesses can use these insights to optimize staffing levels during peak times.
Analyzing consumer segments by gender and generation allows for targeted marketing and customized messaging to improve customer engagement.
Starbird's customer base shows high affinity among women (83, under-indexed by 16.51) and men (114, over-indexed by 14.04). Among generations, Gen Z exhibits the highest affinity (148, over-indexed by 48.12), while Gen X (95, under-indexed by 4.70) and Gen Y (91, under-indexed by 8.79) are less represented.