Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sombrero Mexican Food is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sombrero Mexican Food performance in the United States and how they change over time
See what factors influence Sombrero Mexican Food performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Sombrero Mexican Food' competitors in the United States
An analysis of Sombrero Mexican Food' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's foot traffic share, indicating its competitive strength and customer preference in the industry.
Sombrero Mexican Food's market performance is at the 99th percentile, which positions the brand as a leading player in the market. This high percentile indicates a strong competitive advantage and high customer preference compared to other brands. Performance peers within the same percentile range include Buzzin Burgers, Grove Brunch Cafe, Subbamma's Kitchen, Kelly's Roast Beef, Mike & Patty's, and Wood-N-Tap, showing similar high performance.
Customer Satisfaction (CSAT) shows how happy customers are with the brand, helping to improve products, services, and overall loyalty.
Sombrero Mexican Food has an overall CSAT of 83%, a decrease of 4.4 percentage points year-over-year. This indicates a need to investigate and address potential issues affecting customer satisfaction, particularly in California where the CSAT is also 83%.
Average Check reveals how much customers spend per visit, useful for boosting revenue through menu updates or promotions.
The overall average check for Sombrero Mexican Food is $19.40, with an 11.2% increase year-over-year. This shows that customers are spending more per visit. In California, the average check is $19.40, demonstrating consistency in spending across locations.
Number of Outlets is a key indicator of brand reach and expansion efforts, reflecting growth and market presence.
Sombrero Mexican Food has 16 outlets in California. This signifies the brand's established presence in the state. The absence of growth data suggests a stable number of outlets within the given period.
Knowing who your competitors are helps refine strategies by spotting market gaps and customer preferences.
The top competitors for Sombrero Mexican Food, based on cross-visitation, are McDonald's (17.14%), In-N-Out Burger (15.71%), Jack in the Box (15%), Starbucks (10%), and Denny's (7.86%). This data identifies key brands that share customer base with Sombrero Mexican Food.
Understanding traffic patterns is essential for staffing, inventory, and promotions to optimize operations and enhance customer experience.
Traffic workload for Sombrero Mexican Food peaks between 11 AM and 6 PM, with the highest activity around noon (71.84%). There is also noticeable traffic between 7 AM and 9 AM. Lowest traffic is between midnight and 5 AM. These insights are critical for staffing and resource allocation.
Understanding consumer segments enables targeted marketing, leading to more effective campaigns and better resource use.
Women are highly engaged with Sombrero Mexican Food (83 affinity) , but are underrepresented compared to the average consumer. Men are overrepresented (115 affinity). Gen Z exhibits high affinity (117 affinity), while Gen X (95 affinity) and Gen Y (89 affinity) are somewhat less engaged. Tailoring marketing to these preferences can enhance engagement.