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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
SoBol is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence SoBol performance in the United States and how they change over time
See what factors influence SoBol performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of SoBol' competitors in the United States
An analysis of SoBol' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand's share of foot traffic, showcasing competitive strength and customer preference within the industry.
SoBol's Market Performance percentile is 99, indicating a leading position. This signifies that SoBol captures a significantly higher share of customer foot traffic than most competitors in the Cafe & Restaurants industry. Peers within the same percentile: Mas Q’ Empanadas, Pupatella, Angry Chickz, À Brasileira, CRAVE American Kitchen & Sushi Bar, O-Ku.
CSAT reflects customer happiness, impacting loyalty and brand image. High CSAT typically correlates with repeat business and positive word-of-mouth.
SoBol's overall customer satisfaction (CSAT) is 91%, a slight decrease of 1.9 percentage points year-over-year. Florida shows the highest CSAT at 98%, a decrease of 2.3 percentage points. New York and Connecticut show increased CSAT. The dynamic CSAT data shows fluctuations between April and June 2025.
Average check reflects spending per transaction. Tracking it identifies revenue trends and informs strategies for upselling and value perception.
SoBol's overall average check is $17.9, a 17.3% increase year-over-year. New York has an average check of $18.7, while Florida's is $15.7. The dynamic data reveals average check values fluctuating between April and June 2025.
Outlet count signals brand reach and potential revenue. Expansion reflects growth, while distribution impacts market accessibility.
SoBol has a total of 46 outlets across the United States. New York accounts for the largest share with 35 outlets. Massachusetts has 3 outlets, Florida and Connecticut each have 2, and North Carolina, New Jersey, Virginia and Pennsylvania each have 1 outlet.
Competitor analysis spots key rivals and crossover customer behavior. This reveals how brands vie for market share and customer preference.
The top competitors based on cross-visitation are McDonald's (11.01%), Dunkin' (5.50%), and Starbucks (5.50%). Outback Steakhouse and Applebee's Grill + Bar each have a cross-visitation rate of 3.67%. This indicates where SoBol customers also frequent.
Traffic workload pinpoints peak hours. Understanding workload informs staffing, optimizing operations, and minimizing customer wait times.
SoBol experiences peak traffic between 9 AM and 6 PM, with the highest workload around 11 AM. Traffic significantly decreases after 7 PM and is minimal during overnight hours. This informs staffing and resource allocation strategies.
Consumer segments reveal key demographics. Understanding customer affinity helps refine marketing, tailor product offerings, and personalize brand experiences.
Women are overrepresented with an affinity index of 135, indicating higher engagement compared to the average consumer, while men are underrepresented (70). Gen Z exhibits a high affinity (196), followed by Gen Y (112), and Gen X (85).