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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Santa Clara is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Santa Clara performance in the Mexico and how they change over time
See what factors influence Santa Clara performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Santa Clara' competitors in the Mexico
An analysis of Santa Clara' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, indicating competitive strength and customer preference within the Cafe & Restaurants industry.
Santa Clara, with a market performance of 99%, is a leading brand in Mexico's Cafe & Restaurants sector. This high percentile reflects a strong market presence and suggests superior customer preference compared to its peers, like Cafele Zibata at the same percentile.
Customer satisfaction (CSAT) measures customer happiness, directly impacting loyalty, retention, and brand reputation in the competitive Cafe & Restaurants market.
Santa Clara's overall CSAT is 57%, a 2.7 percentage point decrease year-over-year. Querétaro shows the highest CSAT at 61%, while Hidalgo lags at 35%, indicating significant regional variation in customer experience that needs targeted improvement strategies.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and brand accessibility in the Cafe & Restaurants industry.
Santa Clara has 33 outlets in the State of Mexico, making it the region with the highest concentration. Hidalgo follows with 13 outlets, showing variance in distribution across different regions of Mexico.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and customer acquisition efforts in Cafe & Restaurants.
Starbucks is the top competitor, with 6.93% of Santa Clara's customers also visiting. La Casa de Toño and McDonald's are close competitors at 5.63%, showing brand preferences overlapping with fast-food chains.
Traffic workload by hour shows peak operational periods, enabling efficient staffing and resource allocation to maximize customer service in Cafe & Restaurants.
Santa Clara experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 57.72% around 6:00 PM. This data highlights the need for optimal staffing during these hours.
Consumer segments reveal demographic affinity, guiding targeted marketing and product positioning for effective engagement in the competitive market.
Santa Clara's customer base shows a high affinity towards both women and men. Gen Y is overrepresented (176 affinity index), suggesting a high affinity for the brand among this generation.