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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Salt & Straw is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Salt & Straw performance in the United States and how they change over time
See what factors influence Salt & Straw performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Salt & Straw' competitors in the United States
An analysis of Salt & Straw' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Salt & Straw's Market Performance is at the 99th percentile, marking it as a leading brand. This high percentile indicates strong market dominance. Performance peers in the same percentile range include: The Hen and the Hog, Terralina Crafted Italian, Marble Slab Creamery, The Tavern, Burgermeister, Hash Kitchen.
Customer Satisfaction is a key indicator of customer loyalty, impacting brand reputation and revenue by reflecting the quality of provided services.
Salt & Straw's overall customer satisfaction is 85%, up 1.3 percentage points year-over-year. Oregon has the highest CSAT at 88%, growing by 8.1pp. Nevada shows the lowest CSAT at 79%, decreasing by 17.6pp, suggesting regional differences in customer experience.
Number of Outlets is an indicator of brand reach and expansion, reflecting growth strategy and market presence in the Cafe & Restaurants industry.
Salt & Straw has 25 outlets in California, which represents the largest part of all stores. Oregon, Florida and Washington has 6, 4 and 4 outlets accordingly, while Arizona and Nevada has only 1 store.
Competitor analysis is vital for strategic positioning, revealing market dynamics and opportunities for differentiation in the Cafe & Restaurants sector.
Salt & Straw's top competitors based on cross-visitation are Starbucks (8.06%), McDonald's (7.65%), In-N-Out Burger (7.38%), Chipotle Mexican Grill (3.69%), and Chick-fil-A (3.42%). This shows the overlap in customer preferences.
Traffic Workload analysis optimizes staffing and resource allocation by understanding peak hours and customer flow patterns within Salt & Straw cafes.
Salt & Straw experiences peak traffic between 18:00 and 21:00, with the highest workload at 20:00 (63.66%). Traffic is minimal between 0:00 and 10:00, indicating clear peak and off-peak hours.
Consumer segment insights enable targeted marketing, tailoring strategies to specific demographics, enhancing engagement and brand affinity.
Salt & Straw's customer base shows high affinity among women (94) and men (105). Gen Y (118) and Gen Z (113) show higher affinity, while Gen X (79) is under-indexed, suggesting a skewed demographic representation.