Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Rusty's Pizza Parlor is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Rusty's Pizza Parlor performance in the United States and how they change over time
See what factors influence Rusty's Pizza Parlor performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Rusty's Pizza Parlor' competitors in the United States
An analysis of Rusty's Pizza Parlor' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's strength and customer preference in the industry, showing its competitive standing relative to other brands.
Rusty's Pizza Parlor's market performance is at the 98th percentile, making it a leading brand. This indicates high customer preference and a strong competitive position. Performance peers in the same percentile are Stone Werks Big Rock Grille, Maguro Spot, PIZZA KARMA, Michael Jordan's Steak House, Ze's Diner, and Scratch Kitchen & Taproom.
Customer satisfaction indicates brand perception and loyalty, directly impacting revenue. Monitoring trends allows for proactive service improvements.
Rusty's Pizza Parlor's overall customer satisfaction is 59%, a decrease of 12.5 percentage points year-over-year. This decline suggests a need to investigate and address customer concerns to improve satisfaction levels. Satisfaction in California is also at 59%.
Average check reflects customer spending habits and menu pricing effectiveness. Tracking this KPI helps optimize revenue strategies.
The overall average check for Rusty's Pizza Parlor is $30.5, an increase of 8.5% year-over-year. This indicates customers are spending more per visit, suggesting increased order sizes or menu price adjustments. The average check in California is $30.5.
Outlet count indicates market reach and expansion progress. Monitoring this reflects growth and operational scale.
Rusty's Pizza Parlor has 17 outlets in California. This represents the brand's current operational scale within the state, showing their reach within the CA market.
Competitor analysis identifies key market rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Rusty's Pizza Parlor, based on customer cross-visitation, are McDonald's (16.16%), Jack in the Box (9.09%), In-N-Out Burger (8.08%), Panda Express (7.07%), and Taco Bell (6.06%). These brands capture a significant portion of Rusty's customers attention.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Rusty's Pizza Parlor experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest workload at 6:00 PM (66.48%). Traffic is minimal between midnight and 10:00 AM.
Understanding consumer segments informs targeted marketing and positioning. Affinity insights by gender and generation allow tailored campaigns.
Rusty's Pizza Parlor has a high affinity with men (affinity index 129) and women (affinity index 66). Among generations, Gen X shows high affinity (affinity index 110) while Gen Z has a lower affinity (affinity index 52). This suggests targeted marketing towards Gen X and tailored strategies to engage Gen Z.