Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Rivas Mexican Grill is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Rivas Mexican Grill performance in the United States and how they change over time
See what factors influence Rivas Mexican Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Rivas Mexican Grill' competitors in the United States
An analysis of Rivas Mexican Grill' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rivas Mexican Grill holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This high percentile shows strong competitive performance and customer preference. Performance peers in similar range: Pizano's Pizza & Pasta, Aashirwad Indian Food & Bar, Royal Palace Banquet Hall, JLB Eatery, Moondog Cafe, Mia's Brooklyn Bakery.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Monitoring CSAT helps identify areas for improvement.
The overall customer satisfaction for Rivas Mexican Grill is 57%, a decrease of 7.1 percentage points year-over-year. Arizona shows the highest CSAT at 93% with a significant increase, while Utah has the lowest at 32% with a substantial decrease. This indicates varying customer experiences across states, needing targeted strategies.
Average check (Avg Check) reveals spending per customer, reflecting menu pricing, customer purchasing habits, and overall revenue generation efficiency.
The overall average check for Rivas Mexican Grill is $19.50, a 6% decrease year-over-year. Nevada has an average check of $19.90, while Utah's average check is $19.30. This suggests a potential need to analyze menu offerings and pricing strategies.
Number of outlets indicates brand reach and market penetration. Tracking outlet distribution helps understand geographic strengths and expansion opportunities.
Rivas Mexican Grill has 15 outlets in Nevada, 2 in California, 2 in Utah, and 1 in Arizona. Nevada accounts for the majority of the brand's presence. This distribution highlights key markets and potential areas for expansion.
Identifying key competitors helps understand the competitive landscape, informing strategies to differentiate and attract customers. Cross visitation shows shared customers.
The top competitors for Rivas Mexican Grill are McDonald's (16.67%), Burger King (9.85%), In-N-Out Burger (9.85%), Starbucks (9.09%), and Jack in the Box (8.33%). This indicates customer overlap with major fast-food chains, suggesting a need for differentiation.
Traffic workload by hours helps optimize staffing and resource allocation, improving customer service and operational efficiency during peak times.
Rivas Mexican Grill experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 12:00 PM (61.31%). Traffic is lowest in the early morning hours. This data informs staffing and operational adjustments.
Consumer segment analysis helps tailor marketing strategies by understanding demographic preferences. Gender and Generation affinity provides insights for targeted campaigns.
Women are overrepresented (74%) while Men are highly overrepresented (122%) among Rivas Mexican Grill's consumers. Gen X shows very high affinity (183%), while Gen Y (72%) and Gen Z (46%) are underrepresented. This suggests need for tailored marketing.