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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Express is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Pizza Express performance in the United States and how they change over time
See what factors influence Pizza Express performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Express' competitors in the United States
An analysis of Pizza Express' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows the brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Pizza Express holds a leading market performance with a percentile of 98, placing it in the top 2% of brands. This signifies strong customer preference. Peers in the same range include Watan Mediterranean Grill, Flavors Halal Restaurant, Gyroville, Paradise Cove Beach Café, Z Cream & Bean, and Jaco's Bayfront Bar & Grille.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and directly impacts brand reputation and revenue.
Pizza Express demonstrates a solid customer satisfaction level, with an overall CSAT score of 79%, a 2.8 percentage point increase year-over-year. Texas and Ohio show 100% satisfaction, while New Hampshire, New Jersey and New York have lower scores.
Average check is a key indicator of revenue per customer and reflects pricing strategy and customer spending habits.
The overall average check for Pizza Express is $20.9, reflecting a 6.6% year-over-year increase. In New York, the average check is $18.00, with no growth. The fluctuations during the observed period indicate variability in customer spending.
Number of outlets indicates brand reach and market penetration, affecting accessibility and potential customer base.
Pizza Express has a total of 30 outlets across the United States, with New York having the highest number (8). New Jersey and Ohio each have 4 outlets, California has 3, Oklahoma, Virginia and Michigan each have 2, and Pennsylvania, Maryland and Massachusetts each have 1.
Analyzing competitors reveals market dynamics, customer preferences, and potential areas for strategic differentiation.
McDonald's is the top competitor for Pizza Express, with a cross-visitation rate of 19.44%. Other notable competitors include Texas Roadhouse (8.33%), Burger King (6.94%), Whataburger (5.56%), and Wendy's (5.56%).
Understanding traffic workload helps optimize staffing and resource allocation during peak hours for better customer service.
Pizza Express experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest workload at 6:00 PM (59.01%) and 7:00 PM (59.42%). Traffic is minimal in the early morning hours.
Understanding consumer segments enables targeted marketing and product strategies, enhancing engagement and brand relevance.
Pizza Express exhibits a high affinity with women (index of 90), suggesting over-representation. Men is 109. Generational affinity shows an affinity index of 154 for Gen X, indicating over-representation, while Gen Y (80) and Gen Z (73) are under-indexed.