Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pizza Express is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pizza Express performance in the India and how they change over time
See what factors influence Pizza Express performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Pizza Express' competitors in the India
An analysis of Pizza Express' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference in the Cafe & Restaurants industry.
Pizza Express holds a leading position with a market performance percentile of 99 in India. This indicates a strong competitive standing. Performance peers within the same range are Ajay's, Nahdi Kuzhimandhi, ASF - Ancient Stone Flames BBQ & Grill, Sree Annapoorna, Indian Coffee House and Xero Degrees.
Customer satisfaction (CSAT) is crucial, reflecting customer loyalty and directly impacting brand reputation and revenue in the Cafe & Restaurants sector.
Pizza Express exhibits high customer satisfaction in India, with an overall CSAT of 94%, a significant 9.1 percentage point increase year-over-year. Punjab leads with 98%. This suggests effective customer service and product quality strategies, driving increased customer loyalty across states.
Average check reflects customer spending per visit, vital for revenue optimization and understanding customer purchasing behavior in the Cafe & Restaurants industry.
The overall average check for Pizza Express in India is INR 1.3K, up by 10.1% year-over-year. Punjab and Delhi showing INR 1.3K. This indicates increased spending per customer, likely due to menu pricing or order volume adjustments.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation capability in the Cafe & Restaurants sector.
Pizza Express has a total of 22 outlets in India. Maharashtra has the most outlets (9), followed by Haryana, Punjab and Uttar Pradesh (3 each), Delhi (2), Karnataka and Rajasthan (1 each). This distribution shows a strong presence in Maharashtra and a developing footprint in other key states.
Competitor analysis identifies key players and their market share, helping to refine competitive strategies and understand customer preferences in the Cafe & Restaurants sector.
The top competitors for Pizza Express in India based on cross-visitation are KFC (8.60%), McDonald's (4.68%), Pizza Hut (4.07%), Burger King (3.77%), and Si Nonna's-the Original Sourdough Pizza (3.02%). This reveals significant overlap in customer base with major fast-food chains and a smaller pizza chain.
Traffic workload by hour identifies peak times, enabling efficient staffing and resource allocation to optimize customer service in the Cafe & Restaurants sector.
Pizza Express experiences peak traffic between 11 AM and 10 PM, with highest workload at 8 PM (51.95%). Traffic is significantly lower outside of these hours. This highlights the need for adequate staffing and resource management during peak operational hours to ensure customer satisfaction.
Consumer segment analysis informs targeted marketing by understanding demographic preferences and affinity, optimizing engagement and brand positioning in the Cafe & Restaurants sector.
Pizza Express's consumer base shows a higher affinity among women (144 index) compared to men (87 index). Gen Z exhibits the highest affinity (165 index), followed by Gen Y (102 index) and Gen X (68 index). These insights suggest that Pizza Express resonates strongly with younger consumers and women.