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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pechugón is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pechugón performance in the Mexico and how they change over time
See what factors influence Pechugón performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Pechugón' competitors in the Mexico
An analysis of Pechugón' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pechugón is a leading brand in Mexico's Cafe & Restaurants industry with a market performance percentile of 99. This indicates a strong market presence and high customer preference compared to its peers like El Cuartel del General.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. Monitoring changes informs improvements in service and product offerings.
Pechugón's overall customer satisfaction is 60%, a decrease of 23.8 percentage points year-over-year. In Jalisco, CSAT is 61% with a decrease of 20.6 percentage points. These declines suggest a need to investigate and address customer concerns.
Average check reflects customer spending habits. Tracking changes identifies pricing opportunities and informs strategies to boost revenue per transaction.
Pechugón's overall average check is 174.1 MXN, a decrease of 7.6% year-over-year. In Jalisco, the average check is 186.4 MXN. The overall decline suggests a potential need to re-evaluate pricing or promotional strategies.
Outlet count indicates brand reach and expansion. Changes reflect business growth and market penetration strategies across different locations.
Pechugón has 22 outlets in Jalisco, 5 in Quintana Roo, 4 in Chiapas, 2 in Colima and Baja California Sur and 1 in Aguascalientes, Coahuila and Querétaro, indicating a concentration in Jalisco. This reveals current geographical priorities.
Competitor analysis identifies key rivals, informing competitive strategies. Understanding cross-visitation helps refine marketing and target shared customer bases.
Pechugón's top competitors based on cross-visitation are Little Caesars Pizza (10%), KFC (6.67%), McDonald's (5%), Starbucks (3.33%) and Wingman (3.33%). This indicates that customers who visit Pechugón also frequent these fast-food chains.
Traffic workload by hour identifies peak times, helping optimize staffing and resource allocation. Understanding these patterns enhances operational efficiency.
Pechugón experiences peak traffic workload between 11 AM and 4 PM, with the highest activity at 2 PM (60.93%). Traffic is minimal outside of 9 AM - 6 PM timeframe, indicating a need for focused resource management during peak hours.