Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Özsüt is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Özsüt performance in the Turkey and how they change over time
See what factors influence Özsüt performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Özsüt' competitors in the Turkey
An analysis of Özsüt' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the cafe & restaurant industry.
Özsüt holds a leading market position in Turkey's Cafe & Restaurant industry with a market performance percentile of 99, placing it in the top 1% of brands. This indicates a very strong competitive standing. Performance peers within the same percentile range include: House of B, Kokoreç Office Yuvam, Strada, Macaroni Express, Filo D'olio, Mackbear Coffee Co.
Customer satisfaction (CSAT) measures how happy customers are, impacting loyalty and brand image, showing potential for growth.
Özsüt's overall customer satisfaction is 54%, a 4.8 percentage point increase year-over-year, indicating improved customer sentiment. CSAT varies by region, with the Black Sea Region showing the highest CSAT (62%) but a decrease in growth, while Central Anatolia Region showed the most growth. Marmara and Mediterranean regions have the lowest CSAT score (45%).
Average check reflects customer spending per visit, crucial for revenue insights and operational adjustments, revealing pricing power.
Özsüt's overall average check is 470.7 TRY, a 34.6% increase year-over-year, showcasing enhanced revenue per transaction. The Mediterranean Region has the highest average check (636.7 TRY). Marmara Region has the lowest average check (381 TRY).
Outlet count indicates brand reach and market penetration, influencing accessibility and revenue potential, revealing coverage.
Özsüt has the highest number of outlets in the Aegean Region (28), followed by the Marmara Region (19). Eastern Anatolia and Southeastern Anatolia Regions have the fewest outlets, with 3 and 1 respectively, indicating potential areas for expansion.
Competitor analysis identifies key players and customer preferences, informing strategies for market share and differentiation, revealing competitive landscape.
The top competitors based on cross-visitation include Köfteci Yusuf (8.93%), Starbucks (5.71%), McDonald's (4.22%), Burger King (4.22%), and Mado (3.97%). These brands represent the choices Özsüt customers also consider, highlighting the competitive landscape.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation, showing efficiency.
Özsüt experiences peak traffic workload between 11 AM and 9 PM, with the highest activity around 4 PM to 8 PM. Traffic is minimal between midnight and 7 AM, indicating the need for adjusted staffing during these hours.
Understanding consumer segments allows tailored marketing, improving engagement and ROI by reaching specific customer groups, revealing customer profile.
Özsüt's customer base shows a higher affinity towards women (97), indicating slight under-representation compared to the average consumer. Men segment is over-represented (101). Gen Y customers are over-represented (128), while Gen X customers are closer to the average (100).