Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Strada is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Strada performance in the Turkey and how they change over time
See what factors influence Strada performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Strada' competitors in the Turkey
An analysis of Strada' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Strada's market performance is at the 99th percentile, indicating a leading position. This means Strada captures a significant share in the Cafe & Restaurants industry in Turkey, showing strong customer preference relative to peers like House of B, Mackbear Coffee Co, Özsüt, İmam Çağdaş Kebap ve Baklava Salonu, Kokoreç Office Yuvam, and Terra Pizza.
CSAT reflects the degree to which products or services meet or exceed customer expectations, crucial for loyalty and brand advocacy.
Strada's overall customer satisfaction is 93%, up 11.6 percentage points year-over-year. In the Marmara Region, CSAT also stands at 93%, with a similar increase of 11.6 percentage points. This indicates a significant improvement in customer satisfaction, leading to higher loyalty and positive brand perception.
Average check reveals the typical transaction value, reflecting customer spending habits and potential revenue per customer.
Strada's overall average check is 1.4K TRY, up 13.5% year-over-year. The Marmara Region reports a similar average check value. This shows customers are spending more per visit, boosting overall revenue and demonstrating perceived value.
Outlet count indicates brand reach and market presence, influencing customer accessibility and brand visibility.
Strada has 1 outlet in the Marmara Region. This indicates a limited but potentially strategic presence in this area, requiring focus on maximizing the performance of this location.
Competitor analysis identifies key rivals, enabling strategic positioning and competitive advantage.
Strada's top competitors based on cross-visitation are Ethem Efendi (3.51%), Viyana kahvesi (2.92%), The Townhouse (2.92%), House of B (2.34%), and The Hunger (2.34%). This suggests that customers who visit Strada also frequent these establishments, indicating shared customer preferences and potential areas for differentiation.
Traffic workload shows peak hours, guiding staffing and resource allocation for optimal customer service.
Strada experiences peak traffic between 12:00 PM and 10:00 PM, with the highest workload around 7:00 PM. This indicates the need for optimal staffing and resource allocation during these hours to provide excellent customer service.
Consumer segment analysis by gender and generation allows for targeted marketing and tailored product offerings.
Strada has a high affinity with women (190 index) and Gen Z (201 index), while having lower affinity with men (59 index) and Gen Y (86 index). Gen X affinity index is 119. This indicates that Strada should focus on the preferences of female and Gen Z customers, while seeking strategies to better attract men and Gen Y.