Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
OSHINEI is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence OSHINEI performance in the Thailand and how they change over time
See what factors influence OSHINEI performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of OSHINEI' competitors in the Thailand
An analysis of OSHINEI' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference within the industry.
OSHINEI, with a market performance percentile of 99 in Thailand's Cafe & Restaurants industry, is a leading brand. This high percentile indicates a strong competitive position, showing significant customer preference compared to peers like Sizzler, Smith & Co., Chum, CQK Hotpot Chiang Mai, Go Ang Pratunam Hainanese Chicken Rice 2, and Tichuca.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and brand perception. Tracking it helps identify areas for improvement.
OSHINEI's overall customer satisfaction is 74%, a decrease of 1.8 percentage points year-over-year. Satisfaction varies by location, with Nakhon Sawan and Buri Ram Provinces at 95% each, while Nakhon Pathom is at 91%, Lop Buri at 88%, and Chon Buri at 85%. This mixed performance suggests regional differences in customer experience.
Average check reveals customer spending habits and pricing effectiveness. Monitoring trends helps optimize revenue strategies and profitability.
OSHINEI's overall average check is 809.5 THB, a decrease of 6.2% year-over-year. Average check varies across provinces, with Phra Nakhon Si Ayutthaya at 1000 THB. Other regions include Chiang Mai at 915.6 THB, Ubon Ratchathani at 868.2 THB, Chon Buri at 852.1 THB, and Nakhon Ratchasima at 828.9 THB.
Outlet count indicates brand reach and growth. Tracking distribution helps assess market penetration and expansion effectiveness.
OSHINEI has multiple outlets distributed across Thailand. Nakhon Ratchasima Province has 2 outlets, with one each in Maha Sarakham, Buri Ram, Phra Nakhon Si Ayutthaya, Songkhla, Udon Thani, Rayong, Ubon Ratchathani, Mukdahan, and Nakhon Sawan Province. This distribution shows varied market coverage.
Analyzing competitors helps understand market dynamics and identify opportunities to differentiate and gain a competitive edge.
OSHINEI's top competitors, based on cross-visitation, are HoogahCafe Buriram (5.32%), Starbucks (4.61%), Café Amazon (4.26%), McDonald's (3.19%), and KFC (2.84%). This indicates a mix of local and international competitors frequented by OSHINEI's customers.
Traffic workload insights allow for efficient staffing and resource allocation, optimizing customer service and operational effectiveness.
OSHINEI experiences peak traffic between 17:00 and 19:00, with the highest traffic workload at 18:00 (71.99). The lowest traffic occurs between midnight and 10:00. This data suggests the need for increased staffing during peak hours.
Consumer segment analysis informs targeted marketing, improving relevance and effectiveness by understanding demographic preferences and behaviors.
OSHINEI's customer base shows an affinity index of 114 for women and 93 for men, suggesting women are overrepresented compared to the average consumer. Among generations, Gen Y has a high affinity (110), while Gen X (81) and Gen Z (99) are underrepresented.