Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Original Joe's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Original Joe's performance in the Canada and how they change over time
See what factors influence Original Joe's performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Original Joe's' competitors in the Canada
An analysis of Original Joe's' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Original Joe's holds a leading market performance percentile of 99 in Canada's Cafe & Restaurants industry. This indicates a strong competitive position, placing it in the top 1% of brands, signifying high customer preference relative to peers like TacoTime, Happy Lamb Hot Pot, Shudh Vaishnu Dhaba, Shawarma Anas, Paratha Point Restaurant, and Hero Certified Burgers, all at the same percentile.
Customer satisfaction reflects brand perception. Tracking CSAT trends is vital for identifying areas needing improvement and sustaining loyalty.
Original Joe's customer satisfaction is at 76%, with a 2.7 percentage point increase year-over-year. Saskatchewan shows the highest CSAT at 87%, while British Columbia has a lower CSAT at 68% with a decrease of 2.5pp. The overall trend indicates positive momentum in customer happiness, though regional differences exist.
Average check indicates customer spending per visit, impacting revenue. Monitoring this KPI helps optimize pricing and promotions for profitability.
Original Joe's average check is 38.8 CAD, a 5.7% increase year-over-year. Saskatchewan leads with 40.6 CAD. British Columbia has the lowest average check at 36.9 CAD. This indicates a positive trend in customer spending, with regional variations suggesting differing market dynamics.
Outlet count reflects brand reach. It indicates market penetration and growth potential, crucial for strategic expansion decisions.
Original Joe's has 33 outlets in Alberta, representing the highest concentration. British Columbia has 10 outlets, followed by Saskatchewan with 4, and Manitoba with 3. This distribution highlights Alberta as a key market, with opportunities for expansion in other provinces.
Competitor analysis identifies key rivals. Monitoring cross-visitation reveals competitive threats and opportunities for strategic differentiation.
Original Joe's top competitors include McDonald's (15.01% cross-visitation), Tim Hortons (14.78%), A&W Canada (8.78%), Boston Pizza (6.93%), and Dairy Queen (4.39%). These brands represent the most frequent alternatives visited by Original Joe's customers, indicating direct competition for market share.
Traffic workload reveals peak hours. Understanding customer traffic patterns enables efficient staffing and resource allocation for optimal service.
Original Joe's experiences peak traffic between 17:00 and 19:00 (5 PM - 7 PM), with the highest workload at 67.12 during the 18:00 (6 PM) hour. Traffic is minimal between 0:00 and 10:00 (12 AM - 10 AM). This data informs staffing and promotional strategies to maximize efficiency during peak times.
Analyzing consumer segments informs targeted marketing. Gender and generation affinity reveals preferences, enabling tailored messaging and positioning strategies.
Original Joe's shows a high affinity with women (108 index) and Gen X (151 index), indicating these segments are overrepresented compared to the average consumer. Gen Y is underrepresented (65 index), while Gen Z is about average (101 index). This suggests targeted campaigns towards women and Gen X may be particularly effective.