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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Noodle Box is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Noodle Box performance in the Australia and how they change over time
See what factors influence Noodle Box performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Noodle Box' competitors in the Australia
An analysis of Noodle Box' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates Noodle Box's share of foot traffic, revealing competitive strength and customer preference in the industry.
Noodle Box's market performance is in the top 1% in Australia's Cafe & Restaurants industry, indicating a leading position. This suggests strong brand preference and competitive advantage. Performance peers include D'Penyetz & D'Cendol, The Pancake Parlour, Delhi Rocks, Mad Mex, The Meat & Wine Co, and Winghaus, all within a similar performance range.
Customer satisfaction is vital for loyalty and brand reputation. Monitoring CSAT helps identify areas for improvement and ensures customer retention.
Noodle Box's overall customer satisfaction is 59%, a decrease of 1.5 percentage points year-over-year. South Australia has the highest CSAT at 86%, while Queensland lags at 45%. Victoria shows significant growth of 12.7pp. Addressing concerns in lower-performing states like Queensland and Western Australia (52%) is crucial to boost overall satisfaction.
Average check reflects customer spending per visit. Tracking it helps understand pricing strategies and customer purchasing behavior.
The overall average check for Noodle Box is AUD 31.1, a 1.8% increase year-over-year. Western Australia and Queensland lead with AUD 33.9. Victoria shows AUD 29. South Australia shows AUD 28.8. Monitoring regional variations can help tailor offerings and promotions.
Outlet count reflects brand reach and market penetration. Growth or decline indicates expansion or contraction strategy effectiveness.
Noodle Box has 52 outlets in Queensland, representing the largest share. Victoria has 19, South Australia 12, and Western Australia 10. New South Wales and Tasmania each have 3. This distribution highlights key markets and potential expansion opportunities in under-represented states.
Identifying top competitors by cross-visitation reveals shared customer base and competitive landscape for strategic positioning.
Noodle Box's top competitors based on customer cross-visitation are McDonald's (15.75%), KFC (10.62%), Hungry Jack's Burgers (9.59%), Subway (4.79%), and Domino's Pizza (4.11%). This indicates a competitive set dominated by fast-food chains, suggesting a need to differentiate within this crowded market.
Traffic workload by hour shows peak operational times, aiding staffing, inventory, and marketing efforts for efficiency.
Noodle Box experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (64.52). Traffic is significantly lower in the early morning hours. Staffing and resources should be optimized for the evening rush, with reduced operations during off-peak times.
Understanding consumer segments (gender, generation) enables targeted marketing and product development for increased engagement.
Noodle Box's customer base shows a high affinity with women (96%), suggesting a strong female customer base, whereas men affinity equals 103%. The brand has a very high affinity with Gen Y (143%), showing strong engagement from this generation. Also, has affinity with Gen Z equals 100%.