Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Niko Niko Boba is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Niko Niko Boba performance in the United States and how they change over time
See what factors influence Niko Niko Boba performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Niko Niko Boba' competitors in the United States
An analysis of Niko Niko Boba' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Niko Niko Boba's market performance is at the 92nd percentile, indicating a leading position in the Cafe & Restaurants industry in the United States. This percentile means Niko Niko Boba outperforms 92% of its competitors, suggesting strong customer preference and effective market strategies. Performance peers in the same percentile are Hub City Diner, Bully Hill Vineyards, Pomona Valley Mining Co, MacDuff's Pub, Smokin' Joe's Rib Ranch, and KABOB HOUSE.
Customer satisfaction reflects loyalty, impacting repeat business and brand reputation. Monitoring CSAT helps identify areas for service improvement.
Niko Niko Boba's overall customer satisfaction (CSAT) is 77%, a decrease of 2.2 percentage points year-over-year. Minnesota shows high CSAT at 81% with a 3.6 percentage points increase, while Colorado's CSAT is lower at 69% with a significant decrease of 15 percentage points. This indicates a need to investigate and address satisfaction issues specifically in Colorado.
Number of outlets indicates brand reach, influencing market share and accessibility for customers. Expansion reflects growth.
Niko Niko Boba has 10 outlets in Minnesota and 3 in Colorado. This data shows a stronger presence in Minnesota compared to Colorado. Further geographic expansion or optimization in existing locations could be explored.
Competitor analysis identifies rivals, informing strategic positioning and differentiation to gain a competitive edge.
Niko Niko Boba's top competitors based on cross-visitation are Starbucks (11.11%), Culver's (7.41%), Pizza Hut (7.41%), TGI Fridays (7.41%), and Pizza Lucé (7.41%). Starbucks is the most frequently visited by Niko Niko Boba's customers, meaning that Niko Niko Boba's customers also visit Starbucks more often than other locations.
Traffic workload reveals peak hours, informing staffing, inventory, and marketing efforts for efficient operations.
Niko Niko Boba experiences peak traffic between 11 AM and 7 PM, with the highest workload around 2 PM (54.92%). Minimal traffic occurs between midnight and 9 AM. This information allows for optimized staffing levels and resource allocation to match demand.
Understanding consumer segments tailors marketing and product offerings, enhancing engagement and driving sales growth effectively.
Niko Niko Boba's customer base shows a high affinity for Women (104 index), meaning a higher proportion of women. Also there is a high affinity for Gen X (120 index) and Gen Y (109 index) compared to the average consumer. Gen Z customers are about average (99 index).