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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mr. Burger is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Mr. Burger performance in the United States and how they change over time
See what factors influence Mr. Burger performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Mr. Burger' competitors in the United States
An analysis of Mr. Burger' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic. It reveals competitive strength and customer preference in the industry of Cafe & Restaurants.
Mr. Burger, with a market performance percentile of 99, is a leading brand. This high percentile indicates a strong market presence and high customer preference compared to peers like Burger & Lobster, JLB Eatery, Pizano's Pizza & Pasta, TownHall, Royal Palace Banquet Hall, and Sub Zero Nitrogen Ice Cream, all within the same percentile range.
Customer satisfaction reflects brand perception and loyalty. Increased satisfaction often leads to repeat business and positive word-of-mouth, boosting revenue.
Mr. Burger demonstrates strong customer satisfaction, with an overall CSAT of 89%, a significant 9.9 percentage point increase year-over-year. In Michigan, CSAT is 87%, with an 8.5 percentage point increase. The dynamic CSAT data shows fluctuations, peaking in April 2025 before stabilizing in June.
Average check tracks customer spending per visit. Monitoring this KPI reveals pricing effectiveness and upselling opportunities for increased revenue.
Mr. Burger's overall average check is $14.2, showing a 6.1% increase year-over-year. In Michigan, the average check is $14.4, with no growth. Dynamic data shows average check peaked in May 2025 before decreasing in June, suggesting changes in spending habits.
Outlet count indicates brand reach and expansion. Increased outlets can expand market presence and improve customer accessibility and convenience.
Mr. Burger has 10 outlets across the United States. Michigan has the most with 8 outlets, followed by Texas and Tennessee with 1 each. This distribution highlights Michigan as a key market for Mr. Burger.
Competitor analysis identifies key rivals. Understanding who customers also visit reveals market dynamics and opportunities to differentiate and attract more customers.
McDonald's is the top competitor, with 18.75% of Mr. Burger's customers also visiting. Other key competitors include Culver's (11.25%), Taco Bell (6.88%), Wendy's (6.88%), and Russ' Restaurant (5%).
Traffic workload analysis shows peak hours. Understanding customer traffic patterns helps optimize staffing, resource allocation, and promotional timing for efficiency.
Mr. Burger experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (67.33). Traffic gradually increases from 6 AM, peaking at midday, before declining in the afternoon and evening. There is no traffic between 10 PM and 6 AM.
Consumer segmentation focuses marketing. Understanding demographics helps tailor messages and products, increasing engagement, brand affinity, and marketing ROI.
Mr. Burger shows distinct consumer segment affinities. Women are overrepresented (73) and Men are highly overrepresented(123). Among generations, Gen X is underrepresented (94), while Gen Y is slightly overrepresented (103) and Gen Z is significantly underrepresented (18).