Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
mexicana chicken is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence mexicana chicken performance in the South Korea and how they change over time
See what factors influence mexicana chicken performance in the South Korea and how they change over time
Available by subscription
Available by subscription
An analysis of mexicana chicken' competitors in the South Korea
An analysis of mexicana chicken' competitors in the South Korea
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
mexicana chicken holds a leading position with a percentile of 97 in South Korea's Cafe & Restaurants industry. This places it in the top 3% of brands, suggesting a strong market presence and customer preference compared to its peers. Performance peers in a similar range include Bosung Green Tea, Sky Hub Lounge Gimpo, 이끼숲소길, Spain Club Haeundae, 미트앤쓰리 and 백촌막국수.
Outlet count reflects brand reach and market penetration. Growth trends indicate expansion and popularity across regions.
mexicana chicken has the largest number of outlets in North Gyeongsang (51), followed by Gyeonggi (37) and South Gyeongsang (29). This distribution highlights key markets and suggests potential for expansion in other regions to increase brand accessibility.
Competitor analysis helps identify key rivals and understand customer preferences, informing strategic positioning and differentiation.
The top competitors for mexicana chicken, based on cross-visitation data, are Subway, KFC, Starbucks, and McDonald's, each with a 22.22% cross-visitation rate, suggesting shared customer interest. 쇠뿔국밥앤국시 shows 11.11% cross-visitation, indicating a niche overlap in customer preference.
Analyzing traffic patterns helps optimize staffing, promotions, and resource allocation to meet peak demand and improve efficiency.
Traffic workload peaks for mexicana chicken between 18:00 and 21:00, reaching its highest point at 19:00. The period between 12:00 and 17:00 is also very busy. This indicates the busiest times for the restaurant, allowing for optimized staffing and resource allocation.
Understanding consumer segments informs targeted marketing, tailoring messages and products to specific demographics for better engagement.
mexicana chicken's customer base shows high affinity index values for both Women (89) and Men (107), with Men slightly over-represented. Among generations, Gen X exhibits very high affinity (202), while Gen Y is under-indexed (97). This suggests targeted marketing should consider Gen X preferences while exploring strategies to engage Gen Y further.