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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mayday Ice Cream is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Mayday Ice Cream performance in the United States and how they change over time
See what factors influence Mayday Ice Cream performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Mayday Ice Cream' competitors in the United States
An analysis of Mayday Ice Cream' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand’s share of foot traffic, highlighting its competitive strength and customer preference in the industry.
Mayday Ice Cream is a leading brand, ranking in the top 1% within the Cafe & Restaurants industry in the United States. This percentile signifies a strong market presence. Performance peers include Tono Pizzeria + Cheesesteaks, La Gelati, Pepper's Mexican Grill and Cantina, King Claw - Juicy Seafood & Bar, Conner's Kitchen + Bar, and The Twisted Crab.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and impacts brand reputation, influencing future business growth and success.
Mayday Ice Cream shows high customer satisfaction. The overall CSAT score is 94%, showing a 6.4 percentage point increase year-over-year. In Florida, the CSAT is also 94%, showing a 6.3 percentage point increase. CSAT remained consistently high from April to June 2025.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy effectiveness and potential revenue generation capacity.
Mayday Ice Cream has 15 outlets in the United States. 14 are located in Florida, and 1 is in Mississippi. Florida has the highest saturation, representing 93.33% of Mayday Ice Cream outlets.
Identifying competitors highlights market rivals, showing where customers go besides you, so you can refine strategies to gain or retain market share.
The top competitors for Mayday Ice Cream, based on cross-visitation, are Chick-fil-A (6.90%), McDonald's (5.91%), Starbucks (4.43%), Crabby's Beachside (3.94%), and Dunkin' (3.45%). These brands capture a significant portion of Mayday Ice Cream's customer base.
Understanding traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak and off-peak times.
Mayday Ice Cream experiences peak traffic between 18:00 and 20:00, with the highest workload around 20:00 (61.95%). Traffic is minimal between midnight and 10:00. Resource allocation should align with these peak hours to maximize service.
Understanding consumer segments by Gender and Generation helps tailoring marketing efforts to resonate with the most engaged groups, improving campaign effectiveness.
Mayday Ice Cream has a higher affinity with women (113%), indicating that women are more engaged with the brand than men (89%). Gen Z shows a high affinity (174%), while Gen X shows average affinity (101%), and Gen Y shows under-indexed affinity (93%).