Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Little Dessert Shop is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Little Dessert Shop performance in the United Kingdom and how they change over time
See what factors influence Little Dessert Shop performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Little Dessert Shop' competitors in the United Kingdom
An analysis of Little Dessert Shop' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Little Dessert Shop's Market Performance is in the top 1% - which is a leading position. This indicates a very strong market standing relative to its competitors. Performance peers in the same range are Revolución de Cuba, Revolution, Casa do Frango, Estabulo Rodizio Bar & Grill, Hard Rock Cafe, and BAO.
Customer Satisfaction (CSAT) reflects brand perception, impacting loyalty and repurchase rates, influencing long-term revenue and brand equity.
Little Dessert Shop has an overall CSAT of 83%, a decrease of 2.1 percentage points year-over-year. CSAT varies by location: Scotland shows 100%, Wales 88% and England 83%. CSAT decreased between April and June of 2025, from roughly 84% to 79%.
Average Check measures customer spending per visit, crucial for revenue forecasting and assessing pricing effectiveness and promotional impact.
Little Dessert Shop's overall Average Check is £14.90, a decrease of 4.2% year-over-year. The average check in England is £14.90. The average check decreased between April and June of 2025 from £15.54 to £13.72.
Outlet count indicates brand reach, investment in expansion, and potential market share, affecting revenue potential and brand visibility.
Little Dessert Shop has 42 outlets in England, 2 in Wales, and 1 in Scotland. The majority of outlets are located in England, indicating its primary market.
Identifying competitors reveals market rivalry, informing strategies for differentiation, customer acquisition, and maintaining competitive advantage.
The top competitors for Little Dessert Shop, based on customer cross-visitation, are McDonald's (6.41%), KFC (5.69%), Subway (2.49%), Starbucks (2.49%), and JD Wetherspoon (2.14%).
Traffic workload analysis informs staffing, optimizes service, and identifies peak hours, impacting customer experience and operational efficiency.
Little Dessert Shop experiences peak traffic workload between 15:00 and 21:00, with the highest workload at 20:00 (54.69%). Traffic is minimal between midnight and 10:00.
Understanding segments by gender and generation allows targeted marketing, improving engagement and ROI by tailoring to consumer preferences.
Women demonstrate high affinity (116 index) for Little Dessert Shop, whereas men are under-indexed (90 index). Gen Z exhibits very high affinity (216 index), followed by Gen Y (133 index). Gen X is under-indexed (33 index).