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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
La Michoacana is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence La Michoacana performance in the United States and how they change over time
See what factors influence La Michoacana performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of La Michoacana' competitors in the United States
An analysis of La Michoacana' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, reflecting its competitive strength and customer preference in the industry.
La Michoacana's market performance is at the 98th percentile, positioning it as a leading brand. This indicates a strong market presence and high customer preference compared to peers such as Flippin Cow, Noventa Millas, La Vie Mediterranean Restaurant, Fritanga Cana Brava, FINS Ale House & Raw Bar, and Nick's Place, all positioned at the 98th percentile.
Customer satisfaction reflects brand perception. Increased satisfaction strengthens loyalty, attracts customers, and drives revenue growth.
La Michoacana has an overall customer satisfaction of 87%, up by 2.8 percentage points year-over-year. California shows the highest satisfaction at 91%, while Tennessee experienced a decrease to 89%. New York shows a significant increase to 84%. The CSAT dynamic data shows increase from April to June.
Average check is a key performance indicator reflecting customer spending habits. Higher average checks show increased revenue per transaction.
La Michoacana's overall average check is $21.70, reflecting an 81.3% year-over-year increase. The average check in California is $21.70. Average check dynamic data remain aproximately same during the period April-June 2025.
Outlet count signifies brand reach and market presence. A larger footprint can lead to increased brand visibility and customer accessibility.
La Michoacana has 13 outlets in California, 4 in New York, 2 in Nevada, 2 in Tennessee, 2 in Illinois, and 1 each in Mississippi, Ohio, Michigan and Arkansas. California accounts for the largest share of outlets.
Analyzing competitors reveals market dynamics. Understanding who else customers visit helps refine strategies for competitive advantage.
The top competitors for La Michoacana, based on cross-visitation, are McDonald's (13.04%), Starbucks (5.80%), Dunkin' (4.35%), Cicis Pizza (2.90%), and Waffle House (2.90%). This indicates a strong overlap in customer base with fast-food chains.
Traffic workload analysis helps optimize staffing and resource allocation. Knowing peak hours ensures efficient operations and customer satisfaction.
La Michoacana experiences peak traffic workload between 17:00 and 19:00, with a steady increase starting at 09:00. Minimal traffic occurs during the early morning hours. Staffing should be maximized during peak hours.
Consumer segments provide insights for targeted marketing. Knowing audience demographics allows for personalized campaigns and better engagement.
La Michoacana's customer base shows a higher affinity among women (106 index) than men (95 index). Generation Y shows a high affinity (129 index) while Gen X (85 index) and Gen Z (70 index) are under-indexed.