Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Kenny Rogers Roasters is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Kenny Rogers Roasters performance in the Philippines and how they change over time
See what factors influence Kenny Rogers Roasters performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Kenny Rogers Roasters' competitors in the Philippines
An analysis of Kenny Rogers Roasters' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share, reflected in foot traffic, indicates competitive strength and customer preference within the cafe & restaurant industry.
Kenny Rogers Roasters holds a leading MARKET PERFORMANCE at the 99th percentile, indicating it outperforms most competitors in the Philippines. This high percentile signifies strong brand preference and market dominance. Performance peers include Wendy's, JangGeum Kitchen, Tong Yang Plus CDO, Romantic Baboy, Samgyuniku, and The Matcha Tokyo, all within the same top percentile.
Customer Satisfaction (CSAT) reveals brand perception, influencing loyalty and repurchase rates, crucial for sustained growth and market share.
Overall customer satisfaction for Kenny Rogers Roasters is 70%, a decrease of 5.2 percentage points year-over-year. Metro Manila shows high satisfaction (86%) with growth of 6.8 percentage points. Central Luzon and Calabarzon have lower CSAT (65% and 64% respectively) and experienced decreases. CSAT fluctuated between 65.75% and 85.07% from April to June 2025.
Average Check reflects customer spending per visit, impacting revenue and profitability; higher values indicate stronger customer engagement.
The average check for Kenny Rogers Roasters is PHP 708.3, a 9.5% increase year-over-year, suggesting customers are spending more per visit. Central Luzon has the highest average check (PHP 933.3), while Metro Manila has the lowest (PHP 632.1). The average check varied from PHP 543.33 to PHP 784.06 between April and June 2025.
Outlet count indicates brand reach and accessibility, directly impacting market coverage and potential customer base expansion.
Kenny Rogers Roasters has a total of 32 outlets in Metro Manila, 26 in Calabarzon, and 10 in Central Luzon. Other regions have fewer outlets, with Bicol Region having 5, Cagayan Valley 4, Central Visayas 3, Eastern Visayas 2, and Cordillera Administrative Region, Ilocos Region, and Zamboanga Peninsula each having 1 outlet.
Understanding key competitors and cross-visitation patterns helps refine strategies for customer acquisition and retention in a competitive market.
The top competitors for Kenny Rogers Roasters, based on cross-visitation, are McDonald's (25.67%), Jollibee (24.06%), Starbucks (17.11%), Shakey's Pizza Parlor (10.70%), and Chowking (6.95%). These brands are frequently visited by Kenny Rogers Roasters' customers.
Analyzing traffic workload by hour helps optimize staffing and resource allocation, enhancing customer service and operational efficiency.
Traffic workload for Kenny Rogers Roasters varies throughout the day, peaking between 11 AM and 7 PM, with the highest traffic workload at 7 PM (60.30%). Traffic is lowest between 1 AM and 5 AM. This indicates peak hours and off-peak times for optimizing staffing.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning, maximizing message relevance and campaign effectiveness.
Kenny Rogers Roasters' customer base shows a high affinity towards women (index of 75) and an over-representation of men (index of 115). Gen X is also over-represented (index of 158). Gen Y (index of 90) and Gen Z (index of 87) are relatively under-indexed among Kenny Rogers Roasters customers.