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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Johnny Rockets is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Johnny Rockets performance in the Brazil and how they change over time
See what factors influence Johnny Rockets performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Johnny Rockets' competitors in the Brazil
An analysis of Johnny Rockets' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Johnny Rockets in Brazil is a leading brand with a Market Performance percentile of 99, placing it in the top 1% within the Cafe & Restaurants industry. This indicates a strong market presence. Performance peers include Casa do Pará, Mahai, Temakeria, Tyler Steakhouse - Restaurante, Santa Brasa and GUA.CO.
CSAT indicates customer loyalty and overall experience, directly impacting brand reputation and repeat business.
Johnny Rockets in Brazil has an overall CSAT of 78%, a 14.8pp increase year-over-year. Regional CSAT varies, with the North Region at 87% (down 13.3pp) and the Southeast Region at 79% (up 21pp). Customer satisfaction has fluctuated between 74.83% and 80.69% from April to June 2025.
Average Check reflects spending per customer, crucial for revenue forecasting and understanding customer purchasing habits.
Johnny Rockets' overall Average Check in Brazil is 88.3 BRL, a 1.9% increase year-over-year. The Central-West Region has the highest average check at 128.3 BRL. The average check has ranged from 85.06 BRL to 90.26 BRL between April and June 2025.
Outlet count indicates brand reach and expansion, vital for market penetration and accessibility to customers.
Johnny Rockets has 26 outlets in the Southeast Region of Brazil, making up 100% of the bar fill percentage representation. Other outlets are distributed throughout the South (9), Northeast (5), Central-West (2), and North (1) regions.
Analyzing competitors is essential for strategic positioning and identifying opportunities to gain market share.
The top competitors for Johnny Rockets in Brazil, based on cross-visitation, are McDonald's (12.11%), Outback Steakhouse (8.30%), Coco Bambu (4.50%), Burger King (4.50%), and Madero (3.46%).
Understanding traffic patterns helps optimize staffing and resource allocation for peak hours, maximizing efficiency.
Traffic workload for Johnny Rockets in Brazil peaks between 16:00 and 21:00, reaching a high of 52.25 at 16:00. The lowest traffic occurs between 3:00 and 9:00, indicating a need for adjusted staffing during off-peak hours.
Consumer segments help tailor marketing, improving ROI by targeting the most relevant audience with specific campaigns.
Johnny Rockets' consumer base in Brazil shows high affinity with Women (87%), and Gen X (191%). Men are represented at 110%. Gen Y has representation of 85%. This suggests targeted marketing towards Women and Gen X could be beneficial.