Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
It's Boba Time is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence It's Boba Time performance in the United States and how they change over time
See what factors influence It's Boba Time performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of It's Boba Time' competitors in the United States
An analysis of It's Boba Time' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
It's Boba Time is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in the United States. This position indicates a strong market standing relative to competitors like David's Burgers, Boudicca's Celtic Pub, Rio Grande Churrascaria, Fry the Coop, Momosan, and 1618 Asian Fusion, all within the same leading percentile range.
Customer Satisfaction (CSAT) reflects customer happiness, directly impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue.
It's Boba Time shows a strong customer satisfaction with an overall CSAT of 81%, marking a 0.1pp increase year-over-year. California has a CSAT of 80%, with a growth of 0.3pp. CSAT fluctuated between 77.66 and 85.51 during the reporting period, indicating generally positive but variable customer sentiment.
Average Check indicates the typical customer spend per transaction, affecting revenue. Monitoring trends helps optimize pricing and promotions.
It's Boba Time's overall average check is $9.40, which is a decrease of 18.9% year-over-year. California matches the overall average. The average check varied from $8.33 to $10.50 over the reporting period, showing variability in customer spending habits.
Outlet count reflects brand reach and potential market penetration. Growth indicates expansion and increased customer access.
It's Boba Time has 85 outlets in California and 1 in Nevada. California represents the vast majority of the brand's presence, highlighting its strong concentration in that state.
Competitor analysis identifies key rivals and customer visitation patterns. It guides strategies for market share and differentiation.
McDonald's (18.61%), Starbucks (12.41%), In-N-Out Burger (10.22%), Jack in the Box (9.85%), and Taco Bell (7.66%) are the top competitors based on cross-visitation. Customers of It's Boba Time also frequent these establishments, revealing shared customer bases.
Traffic Workload reveals peak hours and helps optimize staffing, promotions, and resource allocation to meet customer demand.
It's Boba Time experiences peak traffic workload between 11 AM and 9 PM, with the highest workload around 4 PM (62.88). Traffic is minimal before 10 AM and after 10 PM, indicating typical cafe operational hours.
Consumer segments highlight key demographics, enabling targeted marketing and product development to enhance engagement and loyalty.
For It's Boba Time consumers, Women are overrepresented, and Men are underrepresented. Gen Y are overrepresented (affinity index of 116), while Gen X (89) and Gen Z (98) are underrepresented, suggesting that marketing efforts focused on Gen Y may yield the best results.