Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IQOS PARTNER is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence IQOS PARTNER performance in the Italy and how they change over time
See what factors influence IQOS PARTNER performance in the Italy and how they change over time
Available by subscription
Available by subscription
An analysis of IQOS PARTNER' competitors in the Italy
An analysis of IQOS PARTNER' competitors in the Italy
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
IQOS PARTNER in Italy's Cafe & Restaurants industry holds a leading market position with a percentile of 99. This indicates high customer preference versus competitors. Peers in a similar range include Caffè Epoca, Trattoria Ali D'oro, Trattoria Giovanni, Pizzeria Ristorante Al Vaporetto, Rinomato, and Ristorante Luigi, Cantina e Cucina.
Customer Satisfaction reflects how well a brand meets customer expectations, impacting loyalty and repeat business.
IQOS PARTNER's overall customer satisfaction is 84%, a decrease of 2.6 percentage points year-over-year. Satisfaction varies by region, with Tuscany and Calabria showing 100% satisfaction, while Lazio has 83%. Campania and Liguria demonstrates high customer satisfaction as well, exceeding 85%.
Average Check tracks the average amount spent per transaction, reflecting pricing strategy and customer spending habits.
The overall average check for IQOS PARTNER is EUR 10.3, a 1% decrease year-over-year. Lombardy has the highest average check at EUR 13.1, while Campania has EUR 10.2. Lazio shows EUR 10.7 and Piedmont average check is EUR 10.
Number of Outlets indicates brand reach and market penetration, influencing accessibility and brand awareness.
IQOS PARTNER has 114 outlets in Lombardy, the highest number among the regions. Campania has 71 outlets, while Lazio has 40. Sicily and Piedmont show similar count of outlets: 39 and 35 respectively.
Competitor analysis helps a brand understand the competitive landscape and identify opportunities for differentiation.
Top competitors for IQOS PARTNER based on cross-visitation are McDonald's (15.71%), Autogrill (11.33%), Burger King (2.78%), Old Wild West (1.79%), and MyChef (1.59%). This indicates customers who visit IQOS PARTNER also frequent these establishments.
Traffic Workload reveals peak hours, helping optimize staffing and resource allocation for better service.
Traffic workload for IQOS PARTNER peaks between 8 AM and 11 AM, with the highest workload at 9 AM (57.19%) and 10 AM (57.10%). Traffic is significantly lower during the night, with minimum at 2 AM (0.69%).
Understanding consumer segments allows tailoring marketing strategies, maximizing relevance and engagement with target audiences.
IQOS PARTNER's customer base shows that Women (affinity index: 68) are under-indexed, while Men (affinity index: 124) are over-indexed. Among generations, Gen X (affinity index: 131) is highly represented, Gen Y (affinity index: 74) and Gen Z (affinity index: 38) are under-indexed.