Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hanlin Tea is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Hanlin Tea performance in the Taiwan and how they change over time
See what factors influence Hanlin Tea performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of Hanlin Tea' competitors in the Taiwan
An analysis of Hanlin Tea' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hanlin Tea's market performance is at the 98th percentile, indicating a leading position. This high percentile signifies a strong market standing relative to competitors. Performance peers in a similar range include Railway to galaxy, 築間酸菜魚火鍋 台北忠孝店, 霧都老火鍋(健行店), Shijie Soymilk King, 鴨肉富 當歸鴨肉-光華店, and Dim Dim Sum Breeze Xinyi Branch.
Customer satisfaction reflects loyalty, influencing repeat visits and positive word-of-mouth, key for sustainable growth.
Overall customer satisfaction for Hanlin Tea is 55%, a decrease of 1.4 percentage points year-over-year. Taoyuan City shows the highest satisfaction at 67% with a significant increase, while other cities like Taipei, Hsinchu, and Taichung show decreases. The trend shows a decline in CSAT over the observed period.
Outlet count indicates market presence and expansion, showing brand reach and accessibility to customers.
Hanlin Tea has multiple outlets distributed across Taiwan, with Tainan, Taoyuan City, and Kaohsiung each having 5 outlets. Taichung has 4 outlets, while Hsinchu, New Taipei and Taipei have 2 each. Other cities have single outlets, reflecting varied regional presence.
Competitive analysis identifies key rivals, informing strategies to differentiate and capture market share.
Hanlin Tea's top competitors, based on customer cross-visitation, are McDonald's (14.15%), Starbucks (9.43%), Din Tai Fung (4.72%), Hi-Lai (4.72%), and KFC (4.72%). These brands represent the primary alternatives considered by Hanlin Tea's customer base.
Traffic workload distribution reveals peak hours, guiding staffing and resource allocation for optimal service.
Hanlin Tea experiences peak traffic workload between 11:00 and 21:00, with the highest workload around 13:00-15:00. There is minimal to no activity between 0:00 and 9:00. Resource allocation should align with these peak times.
Segment analysis tailors marketing to resonate with specific groups, enhancing engagement and brand affinity.
Hanlin Tea's customer base shows a high affinity for women (106 index) and Gen Y (134 index), with Gen Z also well-represented (115 index). Men have a lower affinity (94 index). Targeted marketing can leverage these segment affinities.