Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence McDonald's performance in the Taiwan and how they change over time
See what factors influence McDonald's performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of McDonald's' competitors in the Taiwan
An analysis of McDonald's' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference.
McDonald's in Taiwan leads with a 99th percentile MARKET PERFORMANCE, placing it among the leading brands. Peers like Tasty, Chin Huajiao, 店, Starbucks, Ba Fang Yun Ji and Shu Lan Restaurant also share this leading position.
Customer satisfaction reflects brand perception and loyalty, influencing repeat business and overall revenue generation.
McDonald's overall customer satisfaction in Taiwan is 52%, a decrease of 1.1pp year-over-year. Erlin Township shows the highest satisfaction at 100% with a growth of 27.3pp. Toucheng Township saw a decrease in satisfaction by 13.2pp.
Average check reveals customer spending habits, indicating pricing strategy effectiveness and potential revenue per transaction.
McDonald's average check in Taiwan is 221.4 TWD, a 3% increase year-over-year. Zhushan Township leads with 322.7 TWD. Other locations: Hengchun 282.4 TWD, Toufen 280.2 TWD, Tianzhong 273.3 TWD and Changhua City 271.2 TWD.
Number of outlets indicates market reach and accessibility, influencing brand visibility and customer convenience.
McDonald's has 111 outlets in Taipei, the highest number in Taiwan. New Taipei follows with 101 outlets, Taichung with 93, Kaohsiung with 72, Taoyuan City with 68, Tainan with 47, Hsinchu with 15, Pingtung City with 11, Chiayi and Changhua City with 8.
Competitor analysis helps identify key rivals and understand customer preferences, informing competitive strategies.
McDonald's in Taiwan sees Starbucks as a top competitor with a cross-visitation rate of 7.40%. Other competitors include Ba Fang Yun Ji (3.08%), MOS Burger (2.67%), KFC (2.12%), and 店 (1.90%).
Understanding traffic workload helps optimize staffing and resource allocation to meet customer demand efficiently.
McDonald's in Taiwan experiences peak traffic workload between 17:00 and 20:00, reaching a high of 68.53 at 18:00. The lowest workload occurs between 3:00 and 5:00.
Analyzing consumer segments informs targeted marketing, tailoring strategies to specific demographic groups for better engagement.
McDonald's in Taiwan shows a higher affinity among women (77%), while men index at 124. Among generations, Gen X shows high affinity (174), Gen Y at 92 and Gen Z at 65.