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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ginsoy is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Ginsoy performance in the Pakistan and how they change over time
See what factors influence Ginsoy performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
An analysis of Ginsoy' competitors in the Pakistan
An analysis of Ginsoy' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ginsoy, with a market performance percentile of 99, is a leading brand, securing its position in the top 1%. This indicates a robust competitive edge. Performance peers like Sweet Creme, California Pizza, Nando's, Stone Ove. Pizza Valley, Tehzeeb Bakers and Kababjees also share this high market position.
Customer satisfaction reflects brand perception. Tracking this metric enables proactive improvements to maintain and grow the customer base.
Ginsoy's overall customer satisfaction is 83%, which has decreased by 8.7 percentage points year-over-year. In Sindh, the CSAT is 84%, also showing a decrease of 8.2 percentage points. Monitoring these trends is essential for Ginsoy to address and reverse the declining satisfaction levels.
Average check reflects customer spending per visit, influencing revenue. Monitoring this metric allows optimizing pricing and upselling strategies.
Ginsoy's overall average check is 3.2K PKR, a 7.1% increase year-over-year. Sindh's average check is also 3.2K PKR, with no growth. The increase in average check suggests customers are spending more per visit, contributing to revenue growth.
Outlet count indicates market reach. Monitoring this metric enables strategic expansion to capture wider market share and cater diverse regions.
Ginsoy has 11 outlets in Sindh and 1 in Balochistan. The concentration of outlets in Sindh highlights its primary market, while the presence in Balochistan indicates expansion into new regions. Monitoring the performance of each location will inform future expansion strategies.
Competitor analysis reveals market rivals. Analyzing cross-visitation helps refine strategies to attract customers and identify opportunities.
Ginsoy's top competitors based on cross-visitation include KFC (8.73%), Kolachi Restaurant (6.35%), LalQila (5.16%), McDonald's (5.16%), and Usmania (4.76%). This means a percentage of Ginsoy customers also visit these brands. Monitoring these brands helps identify customer preference and competition.
Traffic workload by hours reveals peak times. Analyzing this metric allows efficient staffing and tailored promotions for business optimization.
Ginsoy's traffic workload peaks between 18:00 and 23:00, with the highest traffic around 22:00 (67.55%). Conversely, traffic is lowest between 01:00 and 11:00. Ginsoy can optimize staffing, promotions, and resource allocation based on these peak traffic hours.
Understanding consumer segments aids targeted marketing. Analyzing gender and generation helps tailor messaging and enhance relevance.
Ginsoy's customer base shows a high affinity among women (144 index) and Gen X (271 index). Men are under-indexed at 92, as well as Gen Y (71). These affinity indexes help Ginsoy tailor targeted marketing and positioning strategies based on each segment.