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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
California Pizza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence California Pizza performance in the Pakistan and how they change over time
See what factors influence California Pizza performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
An analysis of California Pizza' competitors in the Pakistan
An analysis of California Pizza' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Brand's share of foot traffic reveals competitive strength and customer preference in the cafe & restaurants industry.
California Pizza holds a leading position in Pakistan's Cafe & Restaurants industry with a market performance score of 99, placing it in the top 1%. This indicates strong customer preference. Performance peers like Nando's, Ginsoy, Tehzeeb Bakers, Sweet Creme, Domino's Pizza, and Stone Ove. Pizza Valley also share this leading position.
CSAT reflects customer loyalty and likelihood of repeat business, directly impacting revenue and brand reputation.
California Pizza shows strong customer satisfaction in Pakistan, with an overall CSAT of 83%, a 0.1 percentage point increase year-over-year. Satisfaction varies by region, with Islamabad Capital Territory at 95% (-3.9pp), Sindh at 84% (+3.7pp), and Punjab at 77% (+0.4pp). This suggests areas for targeted improvements to maintain positive sentiment.
Average check indicates customer spending per visit, highlighting pricing power and menu appeal.
California Pizza's average check in Pakistan is PKR 2.4K, a 21.3% increase year-over-year. Punjab has the highest average check at PKR 2.8K, followed by Sindh at PKR 2.3K and Islamabad Capital Territory at PKR 1.6K. This reveals variations in spending habits across different regions.
Outlet count reflects brand reach and market penetration, influencing accessibility and brand visibility.
California Pizza has a significant presence in Pakistan with its number of outlets. Sindh leads with 18 outlets, followed by Punjab with 14. Islamabad Capital Territory has 2 outlets and Khyber Pakhtunkhwa has 1. This distribution indicates regional focus areas for the brand.
Understanding competitors' overlap in customer base informs strategic positioning and targeted marketing efforts.
California Pizza's customers also frequently visit KFC (8.20%), McDonald's (5.86%), Broadway Pizza (5.47%), Domino's Pizza (5.47%), and Kababjees (3.91%). This cross-visitation data highlights key competitors and potential opportunities for competitive differentiation and marketing strategies.
Traffic patterns reveal peak hours and workload demands, enabling efficient staffing and resource allocation.
California Pizza experiences peak traffic between 6 PM and 11 PM, with the highest workload around 10 PM (64.36). Traffic is significantly lower in the early morning hours. This information is crucial for optimizing staffing and operational efficiency during peak demand periods.
Consumer segmentation enables targeted marketing, aligning products and messages to specific demographic groups.
California Pizza's customer base shows that Women index at 95 and Men index at 101, suggesting nearly equal affinity. Gen Y has an affinity index of 142, indicating this generation is significantly over-represented compared to the average consumer.