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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Frutos de Goiás is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Frutos de Goiás performance in the Brazil and how they change over time
See what factors influence Frutos de Goiás performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Frutos de Goiás' competitors in the Brazil
An analysis of Frutos de Goiás' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Frutos de Goiás holds a leading position with a percentile of 99, indicating it's in the top 1% of brands. This signifies a very strong market presence relative to its peers like Tilápias e Afins, Cantina Italiana Famiglia Rossi, 99Burger's, Sô BAR, Inazuma Sushi, and Das Matas Cafeteria, all positioned at the 99th percentile.
Customer satisfaction (CSAT) indicates brand perception. High CSAT scores often correlate with loyalty and positive word-of-mouth, impacting revenue.
Overall CSAT for Frutos de Goiás is 84%, up by 1.4pp year-over-year, indicating improved customer sentiment. The Southeast Region leads with 92% CSAT (up 15.4pp), while the Central-West Region shows a decline (68%, down 27.8pp). The trend shows fluctuations between 75% and 94.29% over the observed months.
Number of outlets reflects brand reach. Expansion boosts market presence and accessibility, impacting brand visibility and revenue potential.
Frutos de Goiás has the highest number of outlets in the Southeast Region (24), followed by the Central-West Region (22). The North and South Regions have fewer outlets, with 5 and 4 respectively, indicating regional focus and potential for expansion in underserved areas.
Competitor analysis identifies market rivals. Tracking cross-visitation reveals shared customer base, aiding competitive strategy adjustments.
McDonald's is the most visited competitor by Frutos de Goiás' customers (7.69% cross-visitation), followed by Coco Bambu (5.49%), Subway (4.40%), Outback Steakhouse (3.30%), and Burger King (3.30%). This indicates shared customer interest in fast food and casual dining.
Traffic workload by hour reveals peak operational times. Efficient staff scheduling and resource allocation optimize customer service.
Traffic workload for Frutos de Goiás peaks between 15:00 and 17:00, reaching 53.26% and 53.28% respectively. The lowest traffic occurs between 01:00 and 07:00. Resource planning should align with these peak hours for optimal service.
Understanding consumer segments enables targeted marketing. Affinity insights optimize messaging and channel strategies for higher engagement.
Women are over-represented (97%) among Frutos de Goiás' customers, with an affinity index of 97, while men represent 102%. Gen Y shows a very high affinity (170%), suggesting strong engagement. Marketing strategies should consider these segments.