Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Freshies is in the top 22% of brands
Sample of brands in the same percentile
See what factors influence Freshies performance in the United States and how they change over time
See what factors influence Freshies performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Freshies' competitors in the United States
An analysis of Freshies' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Freshies' Market Performance is at the 78th percentile, indicating an average/above average market position. This means Freshies captures more foot traffic and consumer interest compared to 78% of brands analyzed. Peers include Halal Gyro Kabob House, Tucker Street Diner, Umi Sushi, Rok Steakhouse & Grill, Wally's Restaurant, and Neighborhood Grill.
Customer Satisfaction (CSAT) indicates brand health by measuring how well Freshies meets customer expectations and fostering loyalty.
The Overall CSAT for Freshies is 29%, a decrease of 56.1 percentage points year-over-year. In Maine, CSAT is also 29%. This indicates a significant decline in customer satisfaction compared to the previous year, suggesting a need to investigate and address the underlying issues affecting customer sentiment.
Number of Outlets reflects a brand's reach, showcasing market presence and potential accessibility for customers.
Freshies has 14 outlets in Maine. The number of outlets provides a baseline for evaluating market penetration and geographic coverage, focusing future expansion efforts effectively.
Identifying key competitors provides crucial insights into market dynamics, customer preferences and competitive landscape.
Freshies' customers also frequent McDonald's (33.33%), Dunkin' (25%), KFC (16.67%), Burger King (16.67%), and Little Caesars Pizza (8.33%). McDonald's and Dunkin' show high cross-visitation, meaning they are the main competitors.
Understanding traffic workload by hours is crucial for optimizing staffing, inventory, and marketing efforts during peak times.
Traffic workload peaks between 11 AM and 3 PM, reaching its highest point at 12 PM (79.22). The lowest traffic occurs between 1 AM and 4 AM. This data informs about when to implement promotions and improve staffing.
Analyzing consumer segments by Gender and Generation informs marketing and positioning strategies for targeted campaigns.
Women are strongly overrepresented (93) compared to the average consumer. Men are overrepresented (106). Gen Y (133) is highly overrepresented, while Gen X (55) is significantly underrepresented.