Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Fresh Salads is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Fresh Salads performance in the Mexico and how they change over time
See what factors influence Fresh Salads performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Fresh Salads' competitors in the Mexico
An analysis of Fresh Salads' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile is a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fresh Salads holds a leading position in the market with a percentile of 99 in the Cafe & Restaurants industry in Mexico. This shows strong customer preference. Performance peers include Fuego Real, La Pescadería, Coco Canela Town Square, Sala de Despecho, Templo Mezcaleria, and Micaelas, all within the same leading percentile range.
CSAT shows customer happiness. Higher CSAT scores often link to better loyalty and brand image, a key for sustained success in the competitive market.
Fresh Salads' overall customer satisfaction (CSAT) is 81%, up 8.5 percentage points year-over-year, indicating improved customer happiness. In Jalisco, CSAT is also 81%, with a growth of 7.8 percentage points. There was variation in CSAT during the period, peaking in May.
Average check reveals customer spending habits, guiding pricing and menu strategies. Higher average check can boost revenue and signal customer value.
The overall average check for Fresh Salads is 195.4 MXN, a 12.3% increase year-over-year. In Jalisco, the average check is 196.1 MXN, showing stability. Average check values varied during the reporting period, peaking in May.
Outlet count reflects brand reach and expansion efforts. A greater presence can enhance visibility, brand recognition, and market share.
Fresh Salads has 36 outlets in Mexico. The majority of outlets are located in Jalisco (31), followed by Sinaloa (2), Nayarit (2) and Guanajuato (1), reflecting a strong regional presence in Jalisco.
Competitor insights reveal brand positioning and customer preferences. Knowing shared customer visits aids strategic differentiation and marketing efforts.
The top competitors for Fresh Salads, based on cross-visitation, are Starbucks (14.81%), Chai (5.56%), Carl's Jr. (5.56%), McDonald's (5.56%), and KFC (3.70%). Starbucks is visited the most often by Fresh Salads' customers.
Traffic workload shows peak hours, guiding staffing and resource allocation. Understanding customer flow helps optimize operations and customer experience.
Fresh Salads experiences peak traffic workload between 10:00 and 20:00, with the highest traffic around 15:00. There is no traffic between 21:00 and 08:00.
Consumer segment analysis informs targeted marketing and product positioning. Understanding demographics enhances engagement and maximizes marketing ROI.
Women (93%) are well-represented among Fresh Salads' consumers, while men (105%) are also present. Gen X (368%) exhibit a high affinity towards Fresh Salads.