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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Five Guys is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Five Guys performance in the United Kingdom and how they change over time
See what factors influence Five Guys performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Five Guys' competitors in the United Kingdom
An analysis of Five Guys' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Five Guys has a leading market performance in the United Kingdom's Cafe & Restaurants industry, with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive position. Peers with similar market performance are MyLahore, Blank Street Coffee, TGI Fridays, chaiiwala, Beefeater and Côte.
Customer satisfaction (CSAT) reflects how happy customers are with a brand. Higher CSAT scores often lead to increased loyalty and positive word-of-mouth.
Five Guys' overall CSAT in the UK is 77%, a 3.3 percentage point increase year-over-year, indicating improved customer satisfaction. CSAT varies by location, with England showing the highest satisfaction (78%) and Northern Ireland the lowest (43%). Wales and Northern Ireland show decrease in CSAT.
Average check (transaction value) highlights spending patterns. Monitoring this KPI helps to understand revenue trends and inform pricing or promotion strategies.
The average check for Five Guys in the UK is £20.2, a 2.9% increase year-over-year, suggesting customers are spending slightly more per visit. England has the highest average check (£20.3), while Northern Ireland has the lowest (£19.1).
Outlet count reflects brand presence and market penetration. It indicates growth, geographic focus, and potential market share within the Cafe & Restaurants sector.
Five Guys has a total of 175 outlets in the UK. Most are located in England (154), with fewer in Scotland (13), Wales (5), and Northern Ireland (3). This shows a strong concentration in England.
Competitor analysis identifies key players vying for the same customers. It informs strategic positioning and reveals cross-visitation patterns in Cafe & Restaurants.
Customers who visit Five Guys also frequently visit McDonald's (12.54% cross-visitation), JD Wetherspoon (5.86%), Nando's (4.38%), KFC (4.26%), and Starbucks (3.73%). This indicates these brands compete for a similar customer base.
Traffic workload identifies peak hours, enabling optimal staffing and resource allocation to enhance customer experience during high-demand times.
Five Guys experiences peak traffic between 11 AM and 8 PM, with the highest workload hours between 12 PM and 6 PM. Traffic is minimal in the early morning hours (12 AM - 8 AM).
Analyzing consumer segments informs targeted marketing. Understanding gender and generational affinity helps to tailor messaging and improve engagement strategies.
Women exhibit high affinity towards Five Guys (index 64), while men are over-indexed (index 123). Gen Y (index 111) shows the highest affinity among generations, whereas Gen Z (index 86) and Gen X (index 97) are under-indexed.