Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Papalote is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence El Papalote performance in the Mexico and how they change over time
See what factors influence El Papalote performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of El Papalote' competitors in the Mexico
An analysis of El Papalote' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Papalote, with a market performance percentile of 99, is a leading brand. This high percentile indicates a strong market presence and customer preference, positioning it favorably against peers like Mariscos El Pechocho.
Customer satisfaction (CSAT) reflects customer sentiment, directly impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
Overall customer satisfaction for El Papalote is 66%, a decrease of 9.5 percentage points year-over-year. CSAT varies by state, with Tamaulipas at 71%, Nuevo León at 65%, and Coahuila at 64%, all showing a decline.
Average check (revenue per order) is a key indicator of spending habits, profitability, and menu performance. Increasing it boosts revenue.
The overall average check for El Papalote is 383.9 MXN, showing a 0.8% increase year-over-year. Nuevo León has the highest average check at 388.6 MXN, while Coahuila shows 340.5 MXN. It shows growth.
Outlet count indicates market reach and growth. Expansion boosts brand visibility and accessibility to customers.
El Papalote has 11 outlets in Nuevo León, with single outlets in Tamaulipas, Oaxaca, Jalisco and Coahuila. Outlet distribution is heavily concentrated in Nuevo Leon, and very low in other regions.
Competitor analysis reveals market dynamics, helping brands identify threats, opportunities, and strategic advantages.
The top competitors for El Papalote based on customer cross-visitation are Carl's Jr. (9.17%), Starbucks (8.75%), Tim Hortons (6.25%), McDonald's (5.42%), and El Pollo Loco (4.58%). It signals customer brand preferences.
Understanding traffic workload by hours helps optimize staffing, resource allocation, and promotional timing for peak efficiency.
El Papalote experiences peak traffic between 12:00 PM and 9:00 PM, with the highest workload at 2:00 PM (61.68) and 3:00 PM (60.15). Traffic is minimal during early morning hours.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies, improving customer affinity.
Women have a 78 affinity index, men – 115. Gen X has affinity index of 123, Gen Y - 88. High affinity for men and GenX suggests those segments find El Papalote especially appealing.