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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Cafetalito is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence El Cafetalito performance in the Guatemala and how they change over time
See what factors influence El Cafetalito performance in the Guatemala and how they change over time
Available by subscription
Available by subscription
An analysis of El Cafetalito' competitors in the Guatemala
An analysis of El Cafetalito' competitors in the Guatemala
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Cafetalito, with a market performance of 96, is a leading brand. This means it's in the top 4% of brands, showing a strong market presence. Performance peers include Picasso Café, Rincon Suizo Farm, La Comedora Restaurante, Restaurante El Adobe Zona 10, Portal del Angel, and La Bruja, all within the same top-tier performance range.
Customer satisfaction reflects loyalty and brand perception, directly impacting revenue and long-term success. It highlights areas for improvement.
El Cafetalito shows strong customer satisfaction, with an overall CSAT of 87%, up 10.8 percentage points year-over-year. The Guatemala Department shows a CSAT of 81%, with an increase of 2.5 percentage points. This indicates a positive trend in customer experience across the brand.
Outlet count indicates market reach and expansion, impacting brand visibility and accessibility to customers across different locations.
El Cafetalito has 52 outlets. The Guatemala Department leads with 40 outlets, indicating a strong presence there. Escuintla and Sacatepéquez each have 3 outlets. This shows the distribution of El Cafetalito stores across different regions.
Competitor analysis helps identify market rivals and customer preferences, enabling strategic positioning and competitive advantage development.
El Cafetalito's top competitors are McDonald's and Little Caesars Pizza, both with a cross-visitation rate of 27.78%. San Martín has 22.22%, while Pollo Campero and Pizza Hut each have 16.67%. This indicates shared customer base with these brands.
Traffic workload shows peak hours, helping optimize staffing, promotions and resource allocation for enhanced customer experience.
El Cafetalito experiences peak traffic workload between 8:00 AM and 7:00 PM, with the highest at 10:00 AM (52.05%). Lowest traffic is between midnight and 6:00 AM. This data guides staffing and promotional strategies.
Understanding consumer segments by Gender and Generation enables targeted marketing and positioning for maximum impact and customer engagement.
Women are under-indexed at El Cafetalito with an affinity index of 44, while men are over-indexed with an affinity index of 125. Gen Y is over-indexed with an affinity index of 168, indicating a high affinity among this generation.