Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Compass Coffee is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Compass Coffee performance in the United States and how they change over time
See what factors influence Compass Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Compass Coffee' competitors in the United States
An analysis of Compass Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Compass Coffee's market performance is at the 98th percentile, which positions it as a leading brand in the Cafe & Restaurants industry in the United States. This high percentile indicates a strong market presence. Performance peers include Bennett's Fish Shack, Rumba Island Bar & Grill, Thai Deelish, Mimmo's Ristorante Italiano, TABOO Astoria, and Pasta Jay's, all at the 98th percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, and brand reputation. High CSAT is key for repeat business and positive word-of-mouth.
Compass Coffee's overall customer satisfaction is 76%, a decrease of 5.7 percentage points year-over-year. Virginia shows a CSAT of 78%, while the District of Columbia has a CSAT of 76%. The trend shows a CSAT decrease from April to June 2025, with June recording the lowest value at 70%.
Average check is the typical amount spent per customer transaction. It helps monitor spending habits and optimize pricing strategies for revenue growth.
Compass Coffee's overall average check is $9.40, a decrease of 10.8% year-over-year. Virginia has an average check of $10.00, while the District of Columbia shows $9.20. The average check trend indicates a decline from April to June 2025, with the lowest value in June at $7.86.
Number of outlets indicates brand's presence and expansion. More outlets often mean greater market reach and brand visibility for the company.
Compass Coffee has 16 outlets in the District of Columbia and 6 outlets in Virginia. This distribution reflects the brand's physical presence, with a higher concentration of outlets in the District of Columbia.
Analyzing competitors helps understand the competitive landscape, identify opportunities, and refine strategies to maintain or improve market position.
Compass Coffee's top competitors, based on customer cross-visitation, are Starbucks (7.95%), McDonald's (6.82%), Dunkin' (5.68%), Tatte Bakery & Cafe (4.55%), and Waffle House (3.41%). Starbucks has the highest overlap, indicating a significant portion of Compass Coffee's customers also visit Starbucks.
Traffic workload analysis informs staffing and resource allocation. Understanding peak hours optimizes service and customer experience at different times.
Compass Coffee experiences peak traffic between 8 AM and 2 PM, with the highest workload at 10 AM (59.86%). Traffic is minimal from 7 PM to 5 AM. The brand should focus resources during peak hours to manage workload effectively.
Understanding consumer segments allows targeted marketing and product development. Knowing the demographic mix helps tailor strategies for different groups.
Compass Coffee's customer base shows a higher affinity towards women (88%) and men (110%). Among generations, Gen Y shows the highest affinity (129%), followed by Gen X (107%) and Gen Z (32%). This suggests marketing efforts should focus on women and younger generations. Note that these values are indexes relative to the average customer, not percentage of total consumers.