Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cassava Roots is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Cassava Roots performance in the Mexico and how they change over time
See what factors influence Cassava Roots performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Cassava Roots' competitors in the Mexico
An analysis of Cassava Roots' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's foot traffic share, showing competitive strength and customer preference in the cafe & restaurant industry.
Cassava Roots has a market performance percentile of 99, indicating a leading position. This means the brand outperforms 99% of its peers. Performance peers include Barrio Napoli Pizzeria, Pockets, Sapore d Italia, Los Compadres Taquerías, Mariscos el Memín, and El Andador.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly influencing repeat business and overall brand success.
Cassava Roots' overall customer satisfaction is 50%, a 4.3 percentage point decrease year-over-year. Yucatán shows 54% satisfaction with a significant decrease, while the State of Mexico has 27% satisfaction. The trend shows fluctuations across the months, influencing overall brand perception.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization within the cafe & restaurant industry.
The overall average check for Cassava Roots is 175.3 MXN, reflecting an 18.4% increase year-over-year. The State of Mexico shows an average check of 170.8 MXN with no growth. Monthly data fluctuates, peaking in June.
Outlet count indicates brand reach and market presence, impacting accessibility and overall revenue potential in the cafe & restaurant sector.
Cassava Roots has a total of 23 outlets in the State of Mexico, representing 100% bar fill percentage. Yucatán has 3, while Guerrero, Hidalgo, Querétaro, Nuevo León, and Morelos each have 2. Sinaloa, Puebla and Sonora each have 1 outlet.
Competitor analysis identifies key rivals, revealing competitive pressures and customer preferences to inform strategic positioning and marketing efforts.
Cassava Roots' top competitors include Starbucks (10.39% cross-visitation), La Casa de Toño (8.44%), Toks (3.90%), McDonald's (3.25%), and KFC (3.25%). These brands are frequently visited by Cassava Roots' customers, indicating shared target audiences and competitive overlap.
Traffic workload analysis optimizes staffing and resource allocation by understanding peak hours, directly impacting customer service and operational efficiency.
Cassava Roots experiences peak traffic between 10:00 and 20:00, with the highest workload at 16:00 (58.80%). Traffic is minimal before 8:00 and after 21:00. Staffing should be adjusted accordingly.
Understanding consumer segments informs marketing by tailoring messages and product offerings to specific demographics, enhancing engagement and brand affinity.
Cassava Roots' customer base shows high affinity for women, with an index of 127, indicating they are overrepresented compared to the average consumer. Men are underrepresented, with an index of 82. Gen X shows a high affinity with an index of 368, indicating high interest or engagement.