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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
California Fish Grill is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence California Fish Grill performance in the United States and how they change over time
See what factors influence California Fish Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of California Fish Grill' competitors in the United States
An analysis of California Fish Grill' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, showing brand’s share of foot traffic in its industry.
California Fish Grill's market performance is in the top 1% (leading) within the Cafe & Restaurants industry in the United States. This high percentile means the brand captures a significant share of customer visits compared to its competitors. Performance peers include OBAO, Casa do Brasil, Crazy About You, Chart House, Nekter Juice Bar and Bombay Darbar.
Customer satisfaction (CSAT) reflects brand perception and loyalty, impacting retention and revenue. Tracking CSAT changes identifies areas for service improvement.
California Fish Grill shows an overall CSAT of 85%, a 4.5 percentage point increase year-over-year. California leads with 86% (+4.8pp), while Nevada shows 82% (-2.7pp), and Arizona 80% (+11.4pp). The dynamic CSAT data indicates a fluctuation, peaking in April 2025 (86.7%) and decreasing to 81.79% by June 2025, so brand should pay atention to negative dynamic.
Average check indicates customer spending per visit, crucial for revenue optimization. Changes reflect pricing strategies, menu appeal, and customer purchase behavior.
California Fish Grill's average check is $22.4, a slight decrease of 0.4% year-over-year. California has the highest average check at $22.6, while Nevada and Arizona both register $21.4. The average check decreased during period, with $23.44 in April 2025 and $21.21 in June 2025.
Outlet count reflects brand reach and growth. Analyzing distribution across locations informs expansion strategies and market penetration efforts.
California Fish Grill has 52 outlets in California, 3 in Nevada, and 2 in Arizona. The majority of outlets are concentrated in California, indicating a strong presence in that state.
Identifying key competitors reveals market dynamics and customer preferences. Understanding cross-visitation informs competitive strategies and differentiation efforts.
The top competitors for California Fish Grill, based on customer cross-visitation, are In-N-Out Burger (10.04%), McDonald's (8.82%), Starbucks (7.33%), Chick-fil-A (4.48%), and Denny's (4.34%). These brands are frequently visited by California Fish Grill's customers.
Analyzing traffic workload by hour optimizes staffing and resource allocation. Understanding peak times improves service efficiency and customer satisfaction.
California Fish Grill experiences peak traffic workload between 11 AM and 8 PM, with highest at 1 PM (63.34%) and 6 PM (63.04%). Traffic is minimal during night hours.
Understanding consumer demographics enables targeted marketing. Affinity insights inform positioning strategies and resonate with key consumer groups.
California Fish Grill's customer base has a high affinity for women (87%) and men (111%). Among generations, Gen X shows the highest affinity (129%), followed by Gen Y (84%), and Gen Z (39%).